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Indian Ad network is growing pretty fast with an average rate of 60%.

Lets look at briefly the prominent Ad network


players in India.

Komli media - Komli media is sufficiently funded company backed by prominent VCs in India. Komli offers smart
solutions to both publishers and advertisers. Komli is one of the fastest growing Ad network in India. Recently they
acquired few overseas companies as part of their expansion plan.

Ozone Media - Ozone Media is an IDG ventures backed Bangalore based company. Lower entry barrier. It caters
Tier1 and Tier2 portals

Tyroo - Tyroo, a Yahoo backed company is a well known name in Ad network space. There is ongoing fierce battle
between Komli and Tyroo. Entry barrier for advertisers is high. Like Komli Tyroo caters to premium portals.

DGM India - DGM India only a CPA network of India, very well managed in terms of client support and addressing
client queries.

Ad Magnet - Ad Magnet is a Sequoia Capital funded company and quite a well know name in this space.

Social Media Exchange - SM Exchange formerly known as Axill India caters to tier3 portals, It is yet to prove in this
space.

Tribal Fusion -  Its a  CPM based advertising network. Entry barrier is quite high, for instance publisher needs to
have half a million unique users per month.

AdChakra - AdChakra also caters to Tier3 portals, Its a CPC based Ad network.

AdsforIndians - AdsforIndians is also targeting Tier3 portals. 

Zoonj - Zoonj is the 1st ad network allowing publishers to define the custom ad sizes. Zoonj also runs India’s 1st
banner exchange program. The aim of this exchange is to offer local options to the Indian portals to take part in
traffic sharing to enable sampling or additional traffic in return of the favor by letting other use the ad inventories
on his or her portals.
Yahoo publisher network - Yahoo Publisher Network(YPN) is a name to reckon with in Ad network space. YPN
provides CPC advertising as well as various tools and services to assist publishers in building and improving their
websites.

Google Adsense - More than 60% of the market in dominated by Google Ad sense. Extremely low entry barrier, one
can easily get started. It delivers text based Google AdWords ads that are relevant to site content pages.

Also,

NETWORK PLAY

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