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juvos business plan

juvos business plan

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Published by Aakash Chaudhary

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Published by: Aakash Chaudhary on Jan 12, 2011
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03/11/2013

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JUVOSAakash1
 
A Project Report on
 JUVOS!
Gaming
Shopping
Food
 
For Business Plan Development under partial fulfillment of BBA Programme 2010
MahaRshi Dayanand Saraswati UniveRsity,Ajmer
Submitted To:
Prof. R.S. MathurSir Dushyant Bafna
 
Submitted By:
Aakash ChaudharyBBA Part III
 
 
JUVOSAakash2
 
1.
 
Acknowledgmen
t
 
Every work accomplished is a pleasure- a sense of sa
t
isfac
t
ion. However a number of people always mo
t
iva
t
e ,cri
t
icize and apprecia
t
e a work wi
t
h
t
heir objec
t
ives, ideasand opinions, hence I would like
t
o use
t
his oppor
t
uni
t
y
t
o
t
hank all, who have direc
t
ly or indirec
t
ly helped me
t
oaccomplish
t
his projec
t
.Firs
t
ly, I
t
ake
t
his oppor
t
uni
t
y
t
o
t
hank Professor R.S.Ma
t
hur, senior facul
t
y of 
Center 
ESBM who gave me
t
hisoppor
t
uni
t
y
t
o develop and work on my own crea
t
ivebusiness idea.Nex
t
, I would like
t
o
t
hank Mr.Dushyan
t
Bafna, facul
t
y of business plan developmen
t
for giving me an insigh
t
, hisvaluable advice,
t
imely sugges
t
ions and cons
t
an
t
suppor
t
 
t
hroughou
t
my work.Le
t
me also use
t
his oppor
t
uni
t
y
t
o
t
hank my fellow ba
t
ch-ma
t
es who have con
t
ribu
t
ed
t
o
t
his projec
t
wi
t
h
t
heirinvaluable opinions and sugges
t
ions, my neighbors whoprovide me wi
t
h valuable da
t
a¶s which has gone a long wayin soo
t
hing my rough edges as a budding en
t
repreneur.
 
JUVOSAakash3
 
C
ontents-
Executive summary
«««««««««««««««««««««««
.51.
 
G
eneral company description««««««««.......6
 1.1 Ownership
««««
.
«««««««««««««««
..
«««««
.61.2 Mission s
t
a
t
emen
t««««««««««««
..
«««
.
««««
.71.3 Goals and objec
t
ives
«««««
.
«««««««««««
.......71.4 Business philosophy
««««««««««««««««
........71.5 Indus
t
ry
«««««««««««««
.
«««««««««
.
«««
..81.6 Key
t
o success
««««««««
.
«
.
««««««««««««
.101.7 Risks
«««««««««««««««««««««««««««
..10
2
. Overview««««««««««««««««««««.11
 
3. Products & services«««««««««««««««14
 
4. Marketing plan««««««««««««««.««...18
4.1 The Need
««««««««««««««««««««««««
...184.2 The Process
««««««««««««««««««««««
.....184.3 Produc
t
s
««««««««««
..
«««««««««««««««
194.4 Cus
t
omers...................................................
«
...204.5 Compe
t
i
t
or
«««««««
.
«««««««««««««««««
224.6 Promo
t
ion
«««««««««««««««««««««
..
«
.
«
..264.7 Promo
t
ion Budge
t««««««««««««««««««««
.274.8 Pricing
«««««««««««««
..
«««««««««««««
.284.9 Proposed loca
t
ion
«««««««««
.
««««««««««
..294.10 Dis
t
ribu
t
ion Channels
««««««««
.
««««««««
..291.
 
Salesforecas
t««««
..
««««««««««««««
.
««
..30
5
. Operational plan««««««««««««««««33
5.1 Loca
t
ion
«««««««««««««««
.
««««««««««
..335.2 Personnel
«««««««««««««««««««
.
«««««
..355.3 Inven
t
ory
«««««««««««««««««««««««««
.365.4 Suppliers
««««««««
.
««««««««««««««««
...375.5 Professional and Advisory council
««««««««««
..381.
 
Personal FinancialS
t
a
t
emen
t«««««««««
.
«««
.395.7 S
t
ar
t
up Expenses & Capi
t
aliza
t
ion
«««««««««
...39
6. Financial plan«««««««««««««.«««...41

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