The PEFC logo and labels are globally trustedmarks, assisting businesses, consumers, orestowners and managers, and other stakeholders inidentiying and promoting merchandise and goodsrom orests that are managed sustainably.The demand or PEFC certication has constantlyincreased over the past years, with the potentialthat orests can play in tackling societal challengessuch as climate change gaining relevance with thepublic at large.Today, PEFC is the world’s largest certicationorganization with over 230 million hectares ocertied orests – an area equivalent to the size othe whole o Mexico, or France, Germany, Italy andthe UK combined.
PUrPOSE OF ThIS TOOLKIT
It is o undamental importance or PEFC to protect itstrademark and ensure that the logo and label are used ac-curately and veriably, and that any claims associated withit are relevant and non-misleading.The PEFC Logo Use Toolkit is designed to assist logousers in applying the logo and labels consistently in termso design and layout, and in line with PEFC’s technicalrequirements and branding.Using the logo and label enables companies and orestowners to:
• demonstrate commitment to sustainable development
and corporate social responsibility
• attract environmentally and socially-minded
customers and consumers
• help generate demand for products from
• highlight engagement in sustainable forest management
You are only permitted to use the logo and label i you haveobtained a logo license. This document and PEFC’s LogoUsage Rules - Requirements (PEFC ST 2001:2008 v2)explain how to remain in accordance with the requirements.*
MAJOr ChANGES IN ThIS VErSION
This version o the Logo Usage Toolkit has been modied torefect the changes to PEFC’s Logo Usage Rules -Requirements (PEFC ST 2001:2008 v2).Changes relevant to design and layout include
• “PEFC Certied” label: New claim text.• “PEFC Certied and Recycled” label: New label name, new
claim text, removal o mandatory use o Mobius loop, useo label name required in all instances.
*Logo users who have obtained Chain o Custody certication againstAnnex 4 o the PEFC Technical Document are required to use theFirst Edition o this Toolkit.