AH Media Corp Author: Laura Krause

Schedule Dates: 06/28/2010 - 09/26/2010

Advertiser:
Advertiser Product: Acct. Exec: Laura Krause
Spot Length(s): :15,:30 Phone #: 561-653-5629
FAX #:
Agency:
Email: lkrause@wptv.com
Buyer:
Estimate #:
Proposal ID: (Not saved)

Program DMA P55+ DMA P55+

Time Period Book Rtg Sh PUT CPP 000 Sh PUT CPM SL Rate

Today On 5

Mo-Fr 5:00a-6:00a Nov/09LP adj. Jul/09L3 (pav)

p3.2 36.2 8.8 $50.00 p20.0 36.2 54.7 $8.00 :15 $160.00

Mo-Fr 5:00a-6:00a $78.13 $12.50 :30 $250.00

Today on 5 II

Mo-Fr 6:00a-7:00a Nov/09LP adj. Jul/09L3 (pav)

p4.6 39.0 11.9 $84.78 p29.2 39.0 74.2 $13.36 :15 $390.00

Mo-Fr 6:00a-7:00a $130.43 $20.55 :30 $600.00

NBC Today Show

Mo-Fr 7:00a-9:00a Nov/09LP adj. Jul/09L3 (pav)

p8.4 37.9 22.1 $48.21 p52.6 37.9 137.6 $7.70 :15 $405.00

Mo-Fr 7:00a-9:00a $74.40 $11.88 :30 $625.00

NBC Today Show II & III

Mo-Fr 9:00a-11:00a Nov/09LP adj. Jul/09L3 (pav)

p6.2 27.4 22.5 $25.81 p38.8 27.4 140.2 $4.12 :15 $160.00

Mo-Fr 9:00a-11:00a $40.32 $6.44 :30 $250.00

NewsChannel 5 at 12N

Mo-Fr 12:00p-1:00p Nov/09LP adj. Jul/09L3 (pav)

p4.2 16.6 25.1 $38.10 p26.2 16.6 156.1 $6.11 :15 $160.00

Mo-Fr 12:00p-1:00p $59.52 $9.54 :30 $250.00

Dr. Oz

Mo-Fr 3:00p-4:00p Nov/09LP adj. Jul/09L3 (pav)

p6.7 22.5 30.0 $31.34 p42.3 22.5 186.4 $4.96 :15 $210.00

Mo-Fr 3:00p-4:00p $48.51 $7.68 :30 $325.00

Oprah

Mo-Fr 4:00p-5:00p Nov/09LP adj. Jul/09L3 (pav)

p7.4 20.7 35.9 $43.92 p46.7 20.7 223.5 $6.96 :15 $325.00

Mo-Fr 4:00p-5:00p $67.57 $10.71 :30 $500.00

NewsChannel 5 Early News Block

Mo-Fr 5:00p-6:30p Nov/09LP adj. Jul/09L3 (pav)

p10.1 21.5 46.9 $35.64 p63.2 21.5 291.4 $5.70 :15 $360.00

Mo-Fr 5:00p-6:30p $54.46 $8.70 :30 $550.00

ET/Extra

Mo-Fr 7:00p-8:00p Nov/09LP adj. Jul/09L3 (pav)

6.4 11.8 54.2 $56.25 40.3 11.8 337.2 $8.93 :15 $360.00

Mo-Fr 7:00p-8:00p $85.94 $13.65 :30 $550.00

Tonight Show

Mo-Fr 11:35p-12:35a Nov/09LP adj. Jul/09L3 (pav)

p2.4 8.6 28.1 $81.25 p15.2 8.6 174.8 $12.83 :15 $195.00

Mo-Fr 11:35p-12:35a $125.00 $19.74 :30 $300.00

Jimmy Fallon

Mo-Fr 12:35a-1:35a Nov/09LP adj. Jul/09L3 (pav)

p1.4 8.3 16.4 $46.43 p8.5 8.3 101.9 $7.65 :15 $65.00

Mo-Fr 12:35a-1:35a $71.43 $11.76 :30 $100.00

Today On 5 1st at 430a

Mo-Fr 4:30a-5:00a Nov/09LP adj. Jul/09L3 (pav)

1.5 28.4 5.3 $26.67 9.4 28.4 32.9 $4.26 :15 $40.00

Mo-Fr 4:30a-5:00a $40.00 $6.38 :30 $60.00

NewsChannel 5 at 11PM

Prepared with OneDomain MediaOffice - Version 6.05e - Copyright 2010 © OneDomain, Inc. 06/02/2010 4:18:34 PM
Data © Nielsen Company Page 1 of 4
 AH Media Corp Author: Laura Krause
Schedule Dates: 06/28/2010 - 09/26/2010
Advertiser:
Advertiser Product: Acct. Exec: Laura Krause
Spot Length(s): :15,:30 Phone #: 561-653-5629
FAX #:
Agency:
Email: lkrause@wptv.com
Buyer:
Estimate #:
Proposal ID: (Not saved)

Program DMA P55+ DMA P55+

Time Period Book Rtg Sh PUT CPP 000 Sh PUT CPM SL Rate

Mo-Su Nov/09LP adj. Jul/09L3 (pav)

p5.7 13.0 43.8 $68.42 p35.6 13.0 272.4 $10.96 :15 $390.00
11:00p-11:35p
Mo-Su $105.26 $16.85 :30 $600.00
11:00p-11:35p

Sat-Sun 6a-1030a

Sa-Su 6:00a-10:30a Nov/09LP adj. Jul/09L3 (pav)

p5.7 31.2 18.4 $34.21 p36.0 31.2 114.1 $5.42 :15 $195.00

Sa-Su 6:00a-10:30a $52.63 $8.33 :30 $300.00

Prepared with OneDomain MediaOffice - Version 6.05e - Copyright 2010 © OneDomain, Inc. 06/02/2010 4:18:34 PM
Data © Nielsen Company Page 2 of 4
 AH Media Corp Author: Laura Krause
Schedule Dates: 06/28/2010 - 09/26/2010
Advertiser:
Advertiser Product: Acct. Exec: Laura Krause
Spot Length(s): :15,:30 Phone #: 561-653-5629
FAX #:
Agency:
Email: lkrause@wptv.com
Buyer:
Estimate #:
Proposal ID: (Not saved)

Program DMA P25-54 DMA P25-54

Time Period Book Rtg Sh PUT CPP 000 Sh PUT CPM SL Rate

Today On 5

Mo-Fr 5:00a-6:00a Nov/09LP adj. Jul/09L3 (pav)

p1.5 26.2 5.8 $106.67 p10.5 26.2 40.8 $15.24 :15 $160.00

Mo-Fr 5:00a-6:00a $166.67 $23.81 :30 $250.00

Today on 5 II

Mo-Fr 6:00a-7:00a Nov/09LP adj. Jul/09L3 (pav)

p3.8 42.4 8.9 $102.63 p26.1 42.4 62.6 $14.94 :15 $390.00

Mo-Fr 6:00a-7:00a $157.89 $22.99 :30 $600.00

NBC Today Show

Mo-Fr 7:00a-9:00a Nov/09LP adj. Jul/09L3 (pav)

p3.8 31.1 12.2 $106.58 p26.3 31.1 86.0 $15.40 :15 $405.00

Mo-Fr 7:00a-9:00a $164.47 $23.76 :30 $625.00

NBC Today Show II & III

Mo-Fr 9:00a-11:00a Nov/09LP adj. Jul/09L3 (pav)

p2.0 18.2 11.0 $80.00 p13.9 18.2 77.5 $11.51 :15 $160.00

Mo-Fr 9:00a-11:00a $125.00 $17.99 :30 $250.00

NewsChannel 5 at 12N

Mo-Fr 12:00p-1:00p Nov/09LP adj. Jul/09L3 (pav)

p2.0 16.5 12.0 $80.00 p13.8 16.5 85.0 $11.59 :15 $160.00

Mo-Fr 12:00p-1:00p $125.00 $18.12 :30 $250.00

Dr. Oz

Mo-Fr 3:00p-4:00p Nov/09LP adj. Jul/09L3 (pav)

p2.5 17.2 14.6 $84.00 p17.4 17.2 102.9 $12.07 :15 $210.00

Mo-Fr 3:00p-4:00p $130.00 $18.68 :30 $325.00

Oprah

Mo-Fr 4:00p-5:00p Nov/09LP adj. Jul/09L3 (pav)

p3.4 21.3 15.8 $95.59 p23.3 21.3 111.2 $13.95 :15 $325.00

Mo-Fr 4:00p-5:00p $147.06 $21.46 :30 $500.00

NewsChannel 5 Early News Block

Mo-Fr 5:00p-6:30p Nov/09LP adj. Jul/09L3 (pav)

p3.4 15.4 22.2 $105.88 p23.7 15.4 156.6 $15.19 :15 $360.00

Mo-Fr 5:00p-6:30p $161.76 $23.21 :30 $550.00

ET/Extra

Mo-Fr 7:00p-8:00p Nov/09LP adj. Jul/09L3 (pav)

3.6 11.4 31.3 $100.00 24.8 11.4 220.9 $14.52 :15 $360.00

Mo-Fr 7:00p-8:00p $152.78 $22.18 :30 $550.00

Tonight Show

Mo-Fr 11:35p-12:35a Nov/09LP adj. Jul/09L3 (pav)

p1.3 6.8 19.1 $150.00 p9.0 6.8 134.6 $21.67 :15 $195.00

Mo-Fr 11:35p-12:35a $230.77 $33.33 :30 $300.00

Jimmy Fallon

Mo-Fr 12:35a-1:35a Nov/09LP adj. Jul/09L3 (pav)

p0.9 8.5 10.6 $72.22 p6.2 8.5 74.6 $10.48 :15 $65.00

Mo-Fr 12:35a-1:35a $111.11 $16.13 :30 $100.00

Today On 5 1st at 430a

Mo-Fr 4:30a-5:00a Nov/09LP adj. Jul/09L3 (pav)

0.3 20.3 1.7 $133.33 2.3 20.3 11.7 $17.39 :15 $40.00

Mo-Fr 4:30a-5:00a $200.00 $26.09 :30 $60.00

NewsChannel 5 at 11PM

Prepared with OneDomain MediaOffice - Version 6.05e - Copyright 2010 © OneDomain, Inc. 06/02/2010 4:18:34 PM
Data © Nielsen Company Page 3 of 4
 AH Media Corp Author: Laura Krause
Schedule Dates: 06/28/2010 - 09/26/2010
Advertiser:
Advertiser Product: Acct. Exec: Laura Krause
Spot Length(s): :15,:30 Phone #: 561-653-5629
FAX #:
Agency:
Email: lkrause@wptv.com
Buyer:
Estimate #:
Proposal ID: (Not saved)

Program DMA P25-54 DMA P25-54

Time Period Book Rtg Sh PUT CPP 000 Sh PUT CPM SL Rate

Mo-Su Nov/09LP adj. Jul/09L3 (pav)

p1.6 5.7 28.2 $243.75 p11.2 5.7 199.1 $34.82 :15 $390.00
11:00p-11:35p
Mo-Su $375.00 $53.57 :30 $600.00
11:00p-11:35p

Sat-Sun 6a-1030a

Sa-Su 6:00a-10:30a Nov/09LP adj. Jul/09L3 (pav)

p2.2 20.3 10.9 $88.64 p15.4 20.3 76.8 $12.66 :15 $195.00

Sa-Su 6:00a-10:30a $136.36 $19.48 :30 $300.00

Prepared with OneDomain MediaOffice - Version 6.05e - Copyright 2010 © OneDomain, Inc. 06/02/2010 4:18:34 PM
Data © Nielsen Company Page 4 of 4