I have a friend who happens to be an entrepreneur
. He plays the lottery weekly, hoping tohit millions one day
. He goes to his business daily hoping that one day;
he is going to makea kill
.The funny thing is that
he has faith that he is going to make it big but the problem is thathis faith and hope are channelled in the wrong direction
. The truth is that entrepreneurslike this friend of mine will never succeed in business. If they do, then luck is probably ontheir side.
2.Inability to aim above mediocrity
Okay, you must have probably scaled through the first point;
that means you have a setgoal, purpose and some North stars you are aiming at
. If the situation described abovesuits you, then I say congratulations. If you have a set goal,
you are one step ahead of thepack
but a question I want to ask is this:Are you aiming above mediocrity?Is your goal challenging enough?I am poised to ask this question because
I have entrepreneurial friends who are goalgetters but the problem with this business friends and associates of mine is that they failto aim above mediocrity
. Entrepreneurs in this category take their time to set goals but theyset small goals;
they set goals they know they can achieve easily
.This may sound ridiculous but I want you to know that there are entrepreneurs with this kindof mindset.
They don’t want to fill guilty of not achieving their set goal
; they don't want tostress themselves or
go beyond their comfort zone
so their best bet is to set small achievablegoals.An example of such is an entrepreneur with a current year turnover of $1,000,000, setting thegoal of achieving a turnover of $1,050,000 in the coming year.
Now what stopsthis entrepreneur from setting a turnover goal of about $2,000,000
answer is mediocrity. They don't want to pay the price for success; they don’t want to leave
their comfort zone."
Those who dream small dreams, continue to live life as small people.
If you are in the category of entrepreneurs described above;
then it’s high time you change
your perception towards goal setting
. If you continue to operate under the same perceptionof setting small goals, you might not fail but you will definitely not be among the outstandingachievers.
Aim for the moon. If you miss it, you may hit a star.
W. Clement Stone