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Nivea Final Report

Nivea Final Report

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Published by Vishal Singh

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Published by: Vishal Singh on Jan 21, 2011
Copyright:Attribution Non-commercial

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12/11/2013

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INSTITUTE OF PRODUCTIVITY AND MANAGEMENT, MEERUT PAGE 1
 
INSTITUTE OF PRODUCTIVITY&MANAGEMENT, MEERUT
CASE STUDY ON: NIVEA FOR MEN 
 
SUBMITTED TORESP. PROF. MR. SHAM SHARMAM.A. (LUCKNOW), D.M.M(LONDON)SUBMITTED BYVIJETA BHARTI.VIKASH KR. SINGH.VINOD YADAV.VISHAL KR. SINGH.VIVEK RANJAN.VIVEKANAND RAI.GROUP NO: 12, SEM-1
ST
BATCH2010-12NO. OF WORDS: 3552
 
 
INSTITUTE OF PRODUCTIVITY AND MANAGEMENT, MEERUT PAGE 2
 
ACKNOWLEDGEMENT
We would like to show our gratitude to
Resp. Prof. Mr. Sham Sharma
, forproviding us with the golden opportunity to prepare an intellectual report, onthe case study of 
³NIVEA FOR MEN´.
 We are grateful to
Resp. Prof. Mr. Sham Sharma
, for guiding us toprepare an aesthetic report on the developing a marketing plan for ³NIVEAFOR MEN´ with the proper information and knowledge. Without his kindsupport it would have been difficult for us to complete the report, someaningful and interesting in a short period of time.We thank him whole heartily for his consent encouragement, warm responseand for filling every gap in our personal development and knowledgeenlightens and valuable idea that made this assignment successful.
 
 
INSTITUTE OF PRODUCTIVITY AND MANAGEMENT, MEERUT PAGE 3
 
TABLE OF CONTENTS
EXECUTIVE SUMMARY
................................................................................................................ 4
INTRODUCTION
.............................................................................................................................
5
 
SWOT ANALYSIS
............................................................................................................................ 7
QUESTIONS & ANSWERS
.........................................................................................................
10
 
QUESTION -1
.............................................................................................................................
10
 
QUESTION-2
...............................................................................................................................
11
 
QUESTION-3
...............................................................................................................................
13
 
QUESTION-4
...............................................................................................................................
1
5
 
CONCLUSION
.................................................................................................................................
19
 
BIBLIOGRAPHY
............................................................................................................................
2
0
 

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