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Strategic Management

Strategic Management

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Published by FirstMinister

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Published by: FirstMinister on Jan 25, 2011
Copyright:Attribution Non-commercial

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06/23/2013

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STRATEGIC PLANNING&
MANAGEMENT
 
2
MEANING & DEFINITION
Strategic Management can be defined as “the art andscience of formulating, implementing andevaluating cross-functional decisions that enablean organization to achieve its objective.”
Definition:
“The on-going process of formulating,implementing and controlling broad plans guidethe organization in achieving the strategic goodsgiven its internal and external environment”.
0
 
3
STRATEGICMANAGEMENT
 
Globalization: The survival for business
 
E-Commerce: A business tool
 
Earth environment has become a major strategic issue
Strategic management – A route to success
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