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storyofbottledwater_pressrelease

storyofbottledwater_pressrelease

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Published by Vishal

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Published by: Vishal on Jan 26, 2011
Copyright:Attribution Non-commercial

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01/26/2011

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Page 1
storyofbottledwater.org
FOR IMMEDIATE RELEASE:MARCH 22, 2010
The Story o Bottled Water Can Be Viewed at:storyobottledwater.org
Contact:Heidi QuanteStory o Stu Project  //  415.613.0826  //  heidi@storyostu.orgMichael O’HeaneyStory o Stu Project  //  510.883.1055  //  michael@storyostu.org
FILM RELEASE: On World Water Day, new Story o Stu Project flmtakes a provocative, humorous look at bottled water
The Story of Bottled Water:
How Manufactured Demand pushes what we don’t need and destroys what we need most 
SAN FRANCISCO, CA
– On March 22nd – World Water Day – The Story o Stu Project will release
The Story o Bottled Water 
, a 7-minute animated flm, at
www.storyobottledwater.org
. Hosted by Annie Leonard, the creator o the internethit
The Story o Stu,
the flm was co-produced with fve leading sustainability advocacy organizations:  CorporateAccountability International, Environmental Working Group, Food & Water Watch, Polaris Institute and Pacifc Institute.
The Story o Bottled Water 
employs the Story o Stu style to tell the story o manuactured demand, specifcally
howyou get Americans to buy more than hal a billion bottles o water every week when they can get it almost reerom a tap.
Over seven minutes, the flm explores the bottled water industry’s attacks on tap water saety and its use o seductive,environmental-themed marketing to cover up the mountains o plastic waste it produces. The flm concludes with a callor viewers to make a personal commitment to avoid bottled water and support public investment in clean, available tapwater or all.
The Story o Bottled Water 
is being released on
World Water Day
, an annual UN-sponsored day o action to supportaccess to clean, sae water or the world’s people. Globally, more than 1 billion have little choice but to use potentiallyharmul sources o water, leading to what the World Health Organization calls “a silent humanitarian crisis.” Meanwhile,many Americans, who generally have access to sae and abundant water rom the kitchen tap, drink bottled water despitethe enormous waste o money, energy

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