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Final Dissertation

Final Dissertation

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Published by Alex
This is Business Disertation for Management and economics
This is Business Disertation for Management and economics

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Published by: Alex on Jan 26, 2011
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A critical examination of the way Supply ChainManagement (SCM) facilitates increase inproductivity and also enhances customer satisfaction of multinational companies
 
The Case of Sony Electronics
 
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Contents
 
Abstract ............................................................................................................................................ 4Acknowledgment .............................................................................................................................. 51.Introduction ................................................................................................................................... 61.1 Research Overview ................................................................................................................... 61.
2
Aims and Objectives ................................................................................................................. 61.3 Research Questions .................................................................................................................. 71.4 Structure of the Dissertation .................................................................................................... 7
2
.Literature Review ........................................................................................................................... 9
2
.1 Introduction ............................................................................................................................. 9
2
.
2
Notion of Supply Chain Management (SCM) ............................................................................. 9
2
.3 Links within the Supply Chain Management (SCM) ................................................................. 11
2
.4 Benefits of Supply Chain Management (SCM) ......................................................................... 1
2
 
2
.5 Elements of Supply Chain ....................................................................................................... 14
2
.6 Components of Supply Chain Management (SCM) .................................................................. 18
2
.7 Background of Sony Electronics ..............................................................................................
20
 
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.8 Supply Chain Management (SCM) at Sony Electronics.............................................................
2
4
Sony's Structure for Promoting Supply Chain Management
.....................................................
2
8
Implementation Framework
.........................................................................................................
2
8
3.
 
Challenges
...........................................................................................................................
2
93.Research Methodology ................................................................................................................. 343.1 Introduction ........................................................................................................................... 343.
2
Justification of Theoretical Approach ...................................................................................... 343.3 Research Paradigm ................................................................................................................. 35
Epistemology 
................................................................................................................................... 36
Ontology 
......................................................................................................................................... 363.4 Research Methodology ........................................................................................................... 373.5 Ethical Considerations ............................................................................................................ 4
0
 3.6 Challenges Encountered ......................................................................................................... 413.7 Alternative Approach ............................................................................................................. 4
2
 4.Discussion .................................................................................................................................... 44
 
34.1 Introduction ........................................................................................................................... 444.
2
Case Discussion ...................................................................................................................... 445.Finding and Analysis ..................................................................................................................... 5
0
 5.1 Introduction ........................................................................................................................... 5
0
 5.
2
Case Analysis .......................................................................................................................... 5
0
 
y
 
LG Electronics Green Program
.......................................................................................... 5
2
 
y
 
ertification Process
............................................................................................................ 53
y
 
D
ocuments for Suppliers
..................................................................................................... 536.Conclusion .................................................................................................................................... 616.1 Key Findings and Recommendations....................................................................................... 616.
2
Limitations ............................................................................................................................. 6
2
 6.3 Future Research Options ........................................................................................................ 636.4 Concluding Remark................................................................................................................. 63Appendix 1: References ................................................................................................................... 64Appendix
2
: Interview Questions ..................................................................................................... 67

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