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Hello!

I am Onkar Nath; I am doing PGDM course from Asia pacific Institute of


Management New Delhi with specialization in marketing and conducting a survey on
consumer perception towards Chinese and other international brands mobile hands
et available in Delhi.
So could you please spare sometime in filling up this questionnaire? I assure yo
u that all the information given by you is for evaluative purpose and will be ke
pt confidential.

1) D o you have a mobile phone?


Yes No
2) If yes which brand of mobile set do you own?
Chinese International
3) Kindly specify the brand name
4)
A) 1-4 months
B) 4-8 months
C) 8-12 months
D) More than a year
5) What are your reasons for using mobile phone?
A) Internet and downloading
B) Conversation use only
C) GPRS function
D) Receive email and MMS
E) If others kindly specify
6) Kindly rate the significance to the price factor while buying mobile handset
A) Highly significant
B) Significant
C) Neutral
D) Less significant

7) Kindly rate the significance to the quality factor while buying mobile handse
t
A) First preference
B) Highly preferable
C) Neutral
D) Not preferable
8) Kindly rate the significance to the looks while buying mobile handset
A) Very Important
B) Important
C) Less Important
D) Not Important

Thank you

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