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Aqua Hotels & Resorts Introduces 'Beach Boutique' Concept

Aqua Hotels & Resorts Introduces 'Beach Boutique' Concept

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Published by PR.com
Consumers traveling to Hawaii will enjoy beach amenities during their visit
Consumers traveling to Hawaii will enjoy beach amenities during their visit

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Published by: PR.com on Feb 03, 2011
Copyright:Attribution Non-commercial


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Aqua Hotels & Resorts Introduces 'Beach Boutique' Concept
Consumers traveling to Hawaii will enjoy beach amenities during their visit 
Honolulu, HI, February 02, 2011 --(PR.com)-- Aqua Hotels & Resorts is introducing a “beach boutique”concept to consumers in early 2011.Known for carving out the boutique hotel niche in Hawaii several years ago, Aqua is furtherdifferentiating the brand by introducing a new “beach boutique” concept that consumers will see in adsand start to experience when checking in at several Aqua properties.“We're always listening to what our guests say and our research shows that they like staying in boutiquehotels for the personal attention and they appreciate having beach items available when visiting Hawaii,”said Elizabeth Churchill, Aqua's VP Sales & Marketing. “After all, does anyone have room to pack acouple of bulky beach towels or sand chairs in their 'one' allotted suitcase when space is needed for moreimportant things?”As a popular sun, sand and surf destination, Aqua's creative team designed a bold new look for the guestamenities. The artsy-design suggests a stylish, tropical beach destination and the selection of colorsperfectly emphasizes warmth and 'aqua'.Aqua's new “beach boutique” amenity items will be rolling out throughout 2011. The first item for gueststo enjoy at the beach is the plush, custom beach towel, followed by the sand chair and more.“It's very important to us that our guests are happy and comfortable when staying with Aqua,” addedChurchill. “We monitor trends and regularly reach out to our customers seeking advice on how we canimprove our product. Our new 'beach boutique' amenities are a prime example of how we implementguest suggestions.”Aqua Boutique hotels offer beach amenities, stylish rooms and extreme value. Aqua's Resort hotels offerlifestyle services and amenities without the luxury price tag. Lite hotels are the best bet for travelers'budgets.###

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