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Kapronasia

Top 10 China Financial


Technology Trends for 2011

A look at the key technologies and trends that will define the
Chinese Financial Technology market in 2011

Kapronasia Research
China Fundamentals Series
Title: Top 10 China Financial Technology Trends for 2011
ID: KPCFS0284
Author: Elsa Yan, Zennon Kapron
Date: January 2011
Contents
Forward . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1
Trend One: Mobile Banking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2
Trend Two: Online Banking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3
Trend Three: Business Intelligence . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5
Trend Four: Service Oriented Architecture (SOA) . . . . . . . . . . . . . . . . . . . . . .6
Trend Five: Virtualization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Trend Six: Core Banking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Trend Seven: IT Risk Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9
Trend Eight: Cloud Computing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Trend Nine: Banking Security . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Trend Ten: Disaster Recovery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Final Thoughts / Recommendations . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Forward

In 2010, China once again took its place as one the fastest growing economy in the world. After
‘suffering’ from high single digit growth for a few years, China’s GDP in 2010 was over 10% once
again. A key part of this growth story is of course the Chinese financial services sector, which is
destined to play an even important role not just in the domestic market, but in the global financial
arena as several large banks and financial institutions start to expand overseas.

Domestically, an increasingly sophisticated customer-base is pushing Chinese financial institutions


to change the way they interact with their customers as competition increases. With an increasingly
fickle customer base in China and an incredibly competitive market, banks are expanding abroad
and face challenges with a IT infrastructure that was barely sufficient for China, much less
international markets.

Technology is seen as a key part of the solution for these challenges, enabling financial institutions
to lower costs and enable business growth and development, 2011 should be an interesting year
for technology vendors as investment continues to increase.

Then, what benefits can global financial technology vendors reap from the rapid development
of local financial services sector and where should they focus? These are the questions that
this report intends to answer. It is the first of its kind looking specifically at Chinese Financial
Technology and the key trends and drivers that will shape the industry in 2011. We have detailed
each of the trends that we see as being key going forward and give you an idea of how to tap into
each of these trends.

We hope you enjoy reading this report as much as we enjoyed writing it.

Kapronasia
Trend One: Mobile Banking
Mobile Banking is set to grow as more banking applications are moved onto a mobile platform and
consumers adopt newer richer mobile devices. However, safety and security remain the biggest
concerns among consumers before they readily embrace mobile banking

The launch of 3G in China has ushered in a card, instalment, funding and gold trade. The
complete change in the way that customers introduction of ICBC’s Mobile Banking (WAP) 3G
interact with their banks; the mobile phone has is a clear indication of what’s to come and that
increasingly become a key integrated platform banks are embracing mobile banking on a large
for combining telecommunication and financial scale.
applications for Chinese consumers China. Mobile
banking is helping banks significantly expand Partner Up
their business outlets and reduce transaction
cost especially in the lesser developed areas In 2010, competition in the mobile banking space
of China. Meanwhile, mobile banking is driving among major banks and operators intensified. In
mobile operators’ revenues and bringing greater China, mobile operators are not allowed to offer
convenience to consumers. full banking services to their customers directly,
hence they need to collaborate with banks in
The Market order to offer mobile banking services to their
customers. This need has pushed partnerships
According to China’s Ministry of Industry and established to facilitate the market growth and has
Information Technology, the number of mobile also led to cross-investment between telcos and
users in China reached 780 million by March 2010. financial institutions.
22% of these users, or 174 million, are mobile
internet users. A recent survey conducted by In May, China Mobile, the world’s largest mobile
Nielsen and released by the Chinese government company by subscribers, took a 20% stake for
shows that over 80% of Chinese consumers Shanghai Pudong Development Bank (SPDB)
would prefer that their other forms of non-cash for around US$5.9 billion. The strategic alliance
payment such as transportation and banking cards between the two parties is expected to give both
be integrated into their mobile phone. Driven by a competitive edge in developing a more robust
a further development of 3G networks and the mobile banking business model and technology.
forthcoming 4G networks, China’s mobile banking
market is expected to accelerate its pace of Similarly, in August, another major operator, China
development in the coming years, with its market Unicom, joined hands with China Merchants Bank
potential predicting to exceed RMB 100 billion by to deepen cooperation in mobile payment and
2012. mobile banking and push Mobile Banking (WAP)
3G services. In the wake of the recent launch of
In August 2009, the Industrial and Commerce Apple’s iPhone 4 in China, the two parties jointly
Bank of China (ICBC), the world’s largest bank launched “Merchant Bank Mobile Experience
by assets, became the first domestic bank to Services”, under which multiple banking related
introduce what ICBC has branded the “Mobile applications have been made available for iPhone
Banking (WAP) 3G” service. The service not users to download, which has resulted in greater
only offers basic banking services like account product awareness and uptake.
inquiry and remittance by transfer, but is the first
in China to offer domestic investment and financial
functions such as payment, repayment by credit

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend One: Mobile Banking Continued
Concurrently, China Unicom and The Agricultural They worry that the money in their bank account
Bank of China (ABC) signed a strategic will be gone if their mobile phones are lost. The
cooperation agreement. The companies will low willingness to use or trust on mobile banking
collaborate on e-commerce, mobile banking, among local consumers will continue to drive
mobile payments, and related value-added banks to improve the security of the mobile
services. With the new services, China Unicom banking channel in order to convince more
customers will be able to store a prepaid account consumers to tap into this new banking channel.
on their mobile phone and top the account up
over-the-air by transferring funds from an ABC Looking forward to 2011
account.
In 2011, mobile banking will continue to increase
Coming into Focus in importance and popularity, driven by increasing
mobile phone penetration as well as aggressive
Perceived as a more convenient and competitive marketing by domestic major banks. While price
mode of service delivery, mobile banking has will remain a key tactic for the banks to win and
been drawing greater attention and resources keep customers, service offerings and security
from all of China’s major banks, some of which measures will be key competitive differentiators.
have already extended their banking services Branding will also play a more important role in
to nearly every mobile platform. In November, retaining and enhancing customer loyalty, hence,
Bank of Communications introduced iPad mobile more banks will be likely to launch mobile banking
banking application, through which iPad users are exclusive brands for the sake of differentiation.
able to access both basic account services and Given the attractive market potential for mobile
more complicated wealth management offerings. banking, we are expecting to have more tie-up
Users can also enjoy “Non-card” financial services initiatives between banks and mobile operators,
and the forthcoming enterprise mobile financial with more ambitious investments in technology
services. platforms and market promotions. Thus, China’s
mobile banking market is expected to become
However, despite the increasing popularity of increasingly competitive and dynamic in the next
mobile banking, safety remains the biggest few years.
concern among ordinary Chinese consumers.

Trend Two: Online Banking


Online banking in China is growing rapidly, driven largely by the increasing popularity of online
personal wealth management; and it is expected to grow faster, underpinned by its cost efficiency
and ever increasing value-added services.

In the last decade, the development of online The second stage, starting from 2006, featured
banking in China has largely gone through three online services that were more customized
phases. In the initial stage, which began in 2000, for various industries, resulting in greater
online banking mainly served the purpose of differentiation among payment suppliers. The
“purchasing” and consuming digital entertainment current stage, which started in early 2010, the
(mainly online gaming), which needs relatively banking industry has begun focusing on offering
simple payment methods; this led to nearly very specific value-added services for example,
homogenous competition with all providers offering online wealth management, which was in need
a very similar value proposition. of a more mature, reliable and safe online mode,
has been developing rapidly also supported by an

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Two: Online Banking Continued
explosive growth in internet penetration and more
aggressive online promotion by banks, securities Getting Funding
firms, insurance companies and fund houses;
online wealth management in China made huge Another nascent example of the increasing usage
strides in 2010. of online banking is direct fund sales. Currently,
the online direct fund sales account for only 5%
Online Riches of the total fund sales in China, as opposed to
over 60% in some developed countries. However,
Leading the popularity of online wealth industry players believe that once online direct
management is the rapid development of wealth fund sales mature, there will be a huge demand for
management specific banking services. As this online payment and settlement instruments from
has developed, more and more higher net worth both fund houses and their agency companies.
users are starting to manage their wealth online.
This has prompted major banks to increasingly In April 2010, China Asset Management Company
move their personal wealth management business secured an approval from China Securities
online, with an aim of reaching a broader customer Regulatory Commission to initiate online direct
base and improving service standards. sales, which has now already become the firm’s
primary distribution channel for fund products.
China Merchants Bank for instance, through their Following in its footsteps, we expect that over 80%
“i-financial planning” website, allows the banks of domestic fund companies encompassing more
customers to not only purchase various wealth than 300 domestic funds will be moving online in
management product lines and over 700 funds, the coming years, covering almost 90% of banking
they can also invest in a range of diversified customers who will enjoy a truly one-stop fund
products such as gold, foreign currency and trading services.
treasury bonds. It is reported that the total value of
wealth management products sold through online Looking forward to 2011
banking by China Merchant Bank has already
exceeded that generated through bank counters, Thanks to convenience, low cost and higher
surpassing RMB 50 billion in 2010. Its “U Bao” safety, online banking is expected to grow faster,
online exclusive wealth management products, with a higher popularity than ever with Chinese
which the bank launched in June, generated financial institutions and investors in 2011. The
over RMB 10 billion within a short period of four increasingly advanced internet technology will
months. provide banks with more opportunities to interact
with their customers, who can request customized
According to the bank, there are more than services. By addressing these specific customer
1,000 financial planners present in the “i-financial needs, banks can significantly improve customer
planning” online community, which provides relationships and experience. In addition, given
professional financial planning advice and banking its low-cost advantage and abundant information
services to its online customers. In addition, its resources, online banking is expected to offer
“i-financial planning” website has also bridged a more innovative and value-added banking services
gap for those second- or third-tier cities where such as company credit appraisal, personal
there is often significant wealth, but very little financial planning advisory and expert investment
wealth management infrastructure. Its customers analysis, which will further enhance the role of
in these cities can easily open account via online bank as an information intermediary.
and carry out various wealth management related
transactions. As Chinese banks are vying for embracing online
banking, technology vendors will also benefit from
this boom, such as network solution providers and
independent software vendors focused on this
space.

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Three: Business Intelligence
Ludelum nonituiure, unte anulvis o vignatus, ales in vivivereo, quere tus consus; ne a opubli in
Demand for business intelligence (BI) is rapidly increasing, thanks to richer set of applications; small and
ducere, ve, viverfic te ad fac tem. movivitis, mus et pericul iamquam omnox nique poenitis sil
medium banks are playing catch-up and actively adopting BI solutions
vemquonsu it C. Ast vertem, nique omnique rcerum publi cumenat iusquius conte itelleg ilius.

BI in China is mainly used in the financial services, it also is being more widely used at the branch
telecommunication, manufacturing, healthcare operations level, particularly in the area of credit
and retailing sectors. As an instrument to enhance evaluation and decision making. Apart from major
an enterprise’s intelligence and competitiveness, commercial banks, local small and medium banks
although previously not heavily used, BI has been have also begun to spark an active demand for
getting more and more attention from Chinese BI, as they keep growing in business portfolio and
companies especially in the financial services geographic expansion.
sector.
The adoption of BI provides Chinese banks
Getting Smarter with better solutions to improve their financial
auditing and risk control, and thus the overall risk
According to ChinaBI, an information website management capabilities. In addition, BI also
dedicated to business intelligence, the total value helps banks to integrate their enterprise resources
of China’s BI market reached RMB2.6 billion in and implement cost control, profitability analysis
2009, up by 18%, accounting for about 8% of the and performance evaluation, meanwhile, enhance
overall enterprise management software sales. customer relationship through developing value-
Thanks to a faster economic recovery in 2010, the added service etc.
demand for BI in China is expected to surge for
the next five years. SAP is one of the market leaders globally in BI and
has also established itself in the Chinese market.
The Chinese financial services sector is one of SAP has provided a wide range of business
the earliest BI adopters. In the early 2000s, many analytic solutions to a number of domestic and
local financial institutions were very focused foreign banks in the Chinese market including
on consolidating back-end data warehouses. China Development Bank, ICBC, CCB, BoCom,
Traditionally banks were very much managed on a Mingsheng Bank, Guangdong Development Bank,
province by province basis, and data was spread Bank of Chongqing, HSBC and Hang Seng Bank.
throughout without having a consolidated single
source of information. Looking forward to 2011

Bringing it together As China’s economy continues to grow, we expect


that the demand for BI in the local financial sector
Today, nearly all of the banks in China have a will remain strong in 2011 and financial institutions
consolidated data-warehouse and fairly complete will be increasingly demanding more sophisticated
business processing systems. With that foundation and intelligent solutions.
of data and systems in place, banks are now
starting to figure out how to utilize all of that data; In the context of enterprise’s business strategy
BI is seen as a key enabler. and process, BI is expected to integrate different
business systems through “gateway” technologies,
This new outlook has rapidly increased demand and provide more personalized one-stop services
for risk management and BI systems. BI is no such as business decision-making, data mining
longer only used by manager’s decision-making; and business intelligence. With the advancement

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Three: Business Intelligence Continued
of 3G wireless mobile technology, mobile BI is as a service (SaaS) models for their initial
expected to grow in popularity, as users can implemenations given the model’s quicker
realize dynamic management through data implementation and lower cost. Hence, SaaS BI is
exchange and obtaining analysis report anywhere expected to become another focus of development
and anytime. and competition for major BI manufacturers in the
coming years.
Due to high cost and complexity of developing
traditional BI tools, likely we will see local small
and medium sized banks opt for software

Trend Four: Service Oriented


Architecture (SOA)
SOA is accelerating in development underpinned by the global players’ push into China and
increased government support; the fast-changing landscape of Chinese banking sector expects
more local banks to adopt SOA framework to stay competitive and compliant

Due to increased market competition, the Microsoft spent US$7 billion on a SOA research
development cycle of new products and new IT and development (R&D) in 2009 and Oracle
systems in the Chinese financial services sector launched SOA Suite 11g with Oracle Service Bus
have shortened greatly. IT staff are under pressure in the mid of 2010.
to reduce difficulties and risks involved in system
development, to ensure the timely implementation The Chinese government has also pledged
of systems. The emergence of SOA provides IT support for the development of SOA. As early
departments with a better solution to help speed as December 22, 2009, China established
up system development and accommodate SOA standard work committee and has made
constant system changes made by banks in a significant progress in SOA R&D since then. In
more flexible manner. May 2010, the Committee of ISO/IEC JTC 1 SC 38
Distributed Application Platforms & Services held
Driven by a growing push of SOA solutions its first plenary meeting in Beijing, when China-
by domestic software vendors and system advocated SOA International Standard “New
integrators, SOA sales have grown rapidly in the Work Item Proposal” was officially passed. The
local market. According to CCW Research, a move symbolized that the standardization work
Beijing-based Chinese IT market research firm, promoted by China in the SOA area has gained
the total value of SOA related software services widespread recognition and acceptance among
market in China reached RMB 1 billion in 2009, up international community and China’s SOA related
by 28% from the previous year. industry is expected to embark on a fast track in
the coming years.
Still a ways to go
Looking forward to 2011
Albeit still a relatively underdeveloped market,
nearly almost all the global leading software In 2011, three major focuses will drive the uptake
companies have begun to push forward the for SOA in the Chinese banking sector: increasing
development and application of SOA in China: international expansion by domestic commercial

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Four: Service Oriented Architecture Continued
banks, a more customer-centric approach to for banks to win in the future market competitions
business and better risk management and and better comply with the increasingly tightening
control. These focuses will prompt more Chinese government regulations.
commercial banks to actively pursue “process
banking” based on an SOA framework in 2011,
which will become key source of competitiveness

Trend Five: Virtualization


Virtualization technology will grow even in popularity, benefiting from its green and cost effective
nature; virtual desktop and server applications will lead the way

With nearly all of China’s major banks completing dynamic allocation and united management of
data warehouse consolidation and application its IT resources with HP’s VSE (Virtual Server
integration projects in the recent few years, Environment) solution.
financial institutions’ data centers have gone from
being a liability to an asset. Another example is Bank of East Asia’s China
subsidiary which, after going through a series of
Although the data center in the past has effectively stages, from desktop virtualization, application
supported bank’s business development and virtualization to server virtualization has built a
product innovation, it has been the source of complete virtual data center including a virtual
problems. The data center issues in China are not private cloud.
unlike those in the west: Disparate systems have
lead to numerous non-integrated applications and Apart from the banking sector, local insurance
data, poor resource sharing, and underutilization industry has also begun experimenting with
of an ever-increasing number of servers. This has virtualization technology, led by China Pacific
all led to higher maintenance and operating cost Insurance Group, the second largest domestic
as well as environmental issues. property insurer. Currently, 95% of servers in its
data center are operated on the virtual platform.
To address these issues, virtualization technology
was introduced by Chinese major banks in an Looking forward to 2011
effort to build virtual IT environment and pursue
“green banking”. In many aspects, virtualization In 2011, IT infrastructure will face tremendous
represents the best type of technology to help challenges as local financial institutions struggle
solve these type of data center problems. to deal with increasing data and application
requirements as banks further diversify their
Starting to use businesses and customize product offerings.
This challenge, coupled with the demand from
An example of a bank that has benefited greatly banks and insurers for mature, localized and
by the adoption of virtualization technology is complete virtualization technology solutions will
China Development Bank. By moving a dozen provide ample opportunities for the application of
of applications that were originally operating on virtualization technology. We expect that Chinese
a number of in a handful of servers to only four banks will continue to prioritize and focus on virtual
HP Superdome servers, the bank has realized applications on both the desktop and server side,
in order to better meet their demand for faster
future business expansion and product launches.
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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Six: Core Banking
Ludelum nonituiure, unte anulvis o vignatus, ales in vivivereo, quere tus consus; ne a opubli in
Core banking remains a focus by Chinese banks; small and medium banks will be increasingly
ducere, ve, viverfic te ad fac tem. movivitis, mus et pericul iamquam omnox nique poenitis sil
targeted as they advance in geographic expansion and business innovation
vemquonsu it C. Ast vertem, nique omnique rcerum publi cumenat iusquius conte itelleg ilius.

In recent years, China’s banking sector has gone banking system. The Beijing-based China Digital
through rapid changes, driven by deepening is China’s largest core banking provider and
financial reforms, growing presence of foreign will supply the Bank of Chengdu with its own
banks and quickly evolving customer demand. developed ModelB@nk core banking solution. The
With intensified competition, there is a new solution is expected to provide overall support for
wave of investment in core banking systems the bank’s existing core banking business and also
among Chinese banks, in a hope to sharpen meet the demand for its business innovation and
their technology edge and stay ahead of the development in the next five years.
competition.
With more local banks opting for completely new
In 2010, core banking system remained an IT core banking systems, some banks also saw their
focus for many banks. Many either upgraded their core banking projects go live in 2010; in April,
existing core systems or built their next-generation Shenzhen Rural Commercial Bank successfully
core systems with a view to meet their future brought its core banking online, which was
business needs and reengineer their existing developed and implemented by US-based Fiserv
business processes. This trend was particularly and China Digital respectively.
evident among small and medium sized Chinese
banks. Looking forward to 2011

Smaller but better opportunities Driven by the rapid business expansion and
customer-centric product demand, we expect to
Compared to large commercial banks, many see more of small and medium banks speed up
small and medium banks lag behind in core their investment in core banking systems in 2011.
banking technology largely due to being a newer
segment of the market and not benefitting from For foreign vendors, localization is key to crack the
as much government support as their larger market. Compared to their foreign counterparts,
counterparts. Therefore, it has been imperative domestic players own local market know how and
for them to upgrade or overhaul their core have a good customer relationship and a higher
banking, which is becoming more crucial for their degree of trust from their customers, which is
business development and expansion. Given the important for customers when they consider long-
fragmented nature of small and medium banks, term ‘vendor risk management’.
the potential for the core banking market is very
attractive, hence they are increasingly being Local vendors also enjoy higher industry
targeted by both domestic and international reputations, have deeper track records in project
vendors. implementation and larger customer bases.
Therefore, it is crucial for foreign core banking
In September 2010, the largest city commercial players to find and partner with local vendors to
bank in the middle and west part of China, the quickly win deals.
Bank of Chengdu, from Sichuan province, selected
China Digital to provide its new-generation core

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Seven: IT Risk Management
Ludelum nonituiure, unte anulvis o vignatus, ales in vivivereo, quere tus consus; ne a opubli in
IT risk management is being prioritized as result of the tightening regulatory environment; increasing
ducere, ve, viverfic te ad fac tem. movivitis, mus et pericul iamquam omnox nique poenitis sil
investments will be made to enhance banks’ risk management capability
vemquonsu it C. Ast vertem, nique omnique rcerum publi cumenat iusquius conte itelleg ilius.

Non performing loans (NPLs) in the early 2000s Stimulating yet risky
were a key issue for banks and with the increased
lending in the past few years, the spectre is During the economic downturn, China’s
once again looming. Conversely, liquidity is often commercial banks played a pivotal role in
somewhat unpredictable in China with reserve supporting Chinese government to implement
ratios that change with little notice - banks need to a massive RMB 4 trillion stimulus program. A
understand their risk exposure at any point in time large portion of this stimulus was injected into
to not only control risk, but indeed expand their the economy through an aggressive government
business. supported lending program which has lead to
increasing credit risk in many of the major banks.
Understanding risk This increase has further increased the need for
local commercial lenders to step up efforts to build
Despite the fact that the leading Chinese banks up sound IT infrastructure to improve their overall
such as ICBC, CCB, BOC, and BoCom have risk management capability.
consistently ranked as the world’s top ten banks
by market capitalization in the past few years, The drive to upgrade risk management systems
the development of risk management capability and processes is being driven by joint stock
among Chinese banks is still at an infancy stage. commercial banks such as China Merchant Bank
Many banks have taken a ‘if it hasn’t broken – it and CITIC Bank. These banks have initiated IT
won’t, so why do we need to put something in risk management system schemes, which include
place in case it does’ attitude. This has formed a framework formulation, organization, policy,
striking contrast with global foreign banks, which strategy, standards, process and methodology with
have already developed a complete suite of risk regard to IT risk management. To support these
management systems, including risk identification, policies and procedures, they have also introduced
alert, decision-making, prevention and the entire related software and services from external IT
process monitoring system. vendors.

The global financial crisis that took hold in late Smaller starters
2008 has dealt a blow to the global financial
market and pressed Chinese regulators to work Following in the footsteps of larger banks, local
on improving risk management capability of local small and medium banks have also started
banks. Especially with the rollout of Basel III in focusing on building their own risk management
September 2010, risk management has emerged information systems. With a growing business
to be a top priority for People’s Bank of China, in portfolio and increased market competition, small
its effort to tighten supervision on local banking and medium banks are facing many restraints and
sector and push local banks to integrate faster into difficulty, due to lack of sufficient manpower and
the global banking system. information, which cripples their ability to compete
with large rivals.

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Seven: Risk Management Continued

As a result, more small and medium banks Looking forward to 2011


have begun to attach a greater importance in
IT investment and rely on IT to realize their fast In 2011, we expect that Chinese banks will put
geographic expansion, new product launch more efforts to enhance their risk management
and widening of distribution channels. Through controls and infrastructure by leveraging multiple
strengthening IT innovation, these banks are able IT technologies. One key focus area will be IT
to effectively reduce their credit and operating risk; banks need to better collect and analyze
risks. IT security logs and monitor the state of its
information risk. Local banks are also expected to
develop auditing tools, in a bid to improve its ‘after-
the-event’ monitoring mechanisms.

Trend Eight: Cloud Computing


Cloud computing is still relatively new in China, however, it is ramping up rapidly as customer
understanding grows; small and medium banks are moving faster in terms of cloud adoption

Cloud computing has become a huge buzz word exploring new and innovative IT technology and
in the IT world. Since its inception, it has quickly solutions to assist them to leapfrog their bigger
swept across various different industries. In the peers amid the increasing market competition.
financial service sector, cloud computing can help For example, one of the biggest obstacles that
financial institutions to enhance data safety, share village and township banks, part of China’s
technological resources, improve service quality, grassroots rural banking institutions, are facing, is
and lower operating cost - all of which can be how to build their IT systems in a faster and more
translated into sources of competitive advantage cost effective manner; cloud computing fits this
for companies. need perfectly.

Cloudy outlook Major domestic IT players have already lined up


to meet the rising demand from small and medium
While more and more foreign banks are banks. Digital China has opened a data center
contemplating migration of their IT infrastructure in Xi’an, the capital of Shannxi province where
onto the cloud, China’s banks are still hesitant to systems are accessed via the relatively simple
embrace the technology, mainly out of a concern telnet protocol. Banks with limited IT infrastructure
for safety. Nevertheless, the low cost and powerful can install terminals and immediately obtain all the
computing capability associated with cloud still necessary IT support systems and maintenance
remain very attractive to these banks, indicating services, thus helping these banks commence
a positive prospect for cloud computing in the operation within a much shorter time frame.
local financial market, although the large-scale
application of cloud computing among local major Jinzhong City Commercial Bank, from Shanxi
banks might have a long way to go. province, also deployed its entire bank card
system in the Digital China data center, which can
Small and agile provide services such as transaction, management
and account checking for the cards business.
In comparison to the larger banks, the application In doing so, the bank is able to better focus on
of cloud computing is often very clear for small improving services and product offering for its
and medium sized local banks. Owing to lack of cardholders, without worrying about potential
funds and manpower, these banks are keener on

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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Eight: Cloud Computing Continued
payment issues among various parties. This model understanding of the technology itself. An
has set a good example for other regional small increasing number of Chinese major banks will
and medium banks to follow in future. be pursuing cloud computing for the sake of cost
efficiency and easier management; public cloud
Government involvement will gain further acceptance among local small and
medium banks thanks to its flexibility and lower
As cloud computing has been evolving in China, it cost, and outsourcing will become a growing trend
has also caught high level government attention. for these banks will be increasingly using external
In October 2010, The Ministry of Industry and companies to host the environment for them.
Information Technology and The National
Development and Reform Commission published While local firms enjoy competitive edge in
a note supporting innovation in cloud and set up established customer relationships and operational
innovation centres in five cities: Beijing, Shanghai, experience, foreign vendors will be increasingly
Shenzhen, Hangzhou and Wuxi, paving the way to preferred by Chinese customers for their advanced
promote cloud in the related industries. product offerings.

Looking forward to 2011

In 2011, we expect that the development of


cloud computing in local financial sector will
continue to gain momentum, driven by a greater

Trend Nine: Banking Security


Banking security monitoring systems are growing in sophistication; networking, intelligence, high-
definition and integration are expected to define the market

Banking security monitoring systems are mainly this system, banks can achieve trans-regional
comprised of network and automatic teller centralized monitoring with a long-distance
machine (ATM) monitoring systems. Currently, transmission of images and pictures.
except for Bank of China, the banking security
monitoring systems in the majority of Chinese The attractive potential of networking monitoring
banks need to be upgraded or revamped. market has promoted domestic and foreign
security manufacturers to develop related
Statistics show that the number of ATMs in China products such as network cameras and video
surged by 27% to reach 245,000 in 2009 and that servers. These products have been increasingly
number is projected to keep growing at 20-30% in well received by the market due to their growing
the next few years. The fast penetration of ATMs intelligence and superior networking functionality.
in local banks is thus anticipated to drive a rapid
growing demand for ATM monitoring systems. Looking forward to 2011

Keeping an eye out In 2011, we expect that the technologic focus


of local banking security monitoring system
With extensive branch networks, Chinese major market will be increasingly emphasized on
banks are seeking to build remote networking digital, networking, intelligent and comprehensive
monitoring systems, which feature better safety, solutions. In particular, intelligent video technology
higher-efficiency and advanced intelligence. With will hold great potentials in the local banking
sector, among which face recognition technology
is expected to play a key role in the banks.
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Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Trend Ten: Disaster Recovery
Ludelum nonituiure, unte anulvis o vignatus, ales in vivivereo, quere tus consus; ne a opubli in
Disaster recovery systems have drawn increasing attention from financial companies and
ducere, ve, viverfic te ad fac tem. movivitis, mus et pericul iamquam omnox nique poenitis sil
regulators; outsourcing services are expected to thrive
vemquonsu it C. Ast vertem, nique omnique rcerum publi cumenat iusquius conte itelleg ilius.

In recent years, as Chinese banks have been have been seen allocating more resources to
working on data consolidation at the national develop disaster recovery related products such
level, the data centres have increasingly become as backup, storage and data security systems.
more important and therefore a key consideration Nevertheless, the local market for disaster
for banks’ disaster recovery plans. To prevent recovery system is still dominated by global
and solve these risks and ensure data security players represented by IBM, HP, Symantec and
of financial institutions, more local banks have EMC.
started attaching greater importance on building
secure and robust disaster recovery systems. Looking forward to 2011

According to IDC’s report “China Business In 2011, we expect that local small and medium
Continuity and Disaster Recovery Market sized banks will lead the demand for disaster
Forecast, 2008-2013, data disaster recovery recovery systems, particularly for joint stock
service and business continuity in China is commercial banks and city commercial banks, as
expected to become the fastest growing segment they seek national expansions in the next phase.
in the local IT service market during 2008-2013,
with a CAGR of 52%. And the firm predicts that With increased operating risks, banks have
the total investment in disaster recovery market in begun to put more value on the benefits brought
China is likely to exceed RMB 10 billion by 2010. by disaster recovery systems, which will be key
to ensure consecutive business operation and
A standard recovery improve risk management capability.

The importance of disaster recovery systems has This trend is also likely to be seen in local
promoted Chinese government to formulate a insurance and securities sector, where more
series of industry standards in this field. In June small and medium sized insurers, securities
2009, China Banking Regulatory Commission firms and fund companies will invest disaster
issued a new guideline on IT Risk Management recovery systems. Compared to self-built disaster
of Commercial Bank, which has set a higher recovery centers, outsourcing services on disaster
standard for the information security and business recovery will be much more popular among these
continuity of the entire life cycle of banking IT. companies, as the latter can provide lower paid-
up investments, shorter construction period and
With a higher importance being attached to higher service standards.
effective disaster recovery by the Chinese
authorities, some major domestic manufacturers

Page 12
Kapronasia Top 10 2011 Chinese Financial Technology Trends January 2011
Final Thoughts / Recommendations

In 2011, Chinese banks and financial institutions will continue to mature and expand both in terms
of business footprint and breadth of service. Kapronasia expects financial technology investment to
follow suit as institutions both seek to get the most out of their current IT systems as well as invest
in new technology to support future business growth.

Key for any financial technology vendor coming into the Chinese market is having a clear
understanding of the market opportunity and how to tap into it. We have seen countless technology
companies come into the market with very little forethought to how to move forward; they tend to
waste an incredible amount of resources, both human and financial, pursuing strategies that may
work in the west, but don’t work here.

Established foreign vendors in the Chinese market will still need to focus on developing a track
record and differentiating their products and services. Domestic product and service offerings,
while still largely behind the standards of those from the west, are maturing quickly enabling
domestic players to expand into global markets, often on the coattails of domestic financial industry
customers who are also expanding abroad.

In either case, a clear understanding of the current and future needs of the overall economy,
industry and your specific sub-segment should guide your investment decisions and market
focuses. The Chinese Financial Technology market will remain one of the largest and most
dynamic in the world in 2011, but will also be one of the most challenging!

For any additional information on the research included in this report or on Kapronaisa’s products
and services, please email us at research@kapronasia.com

Kapronasia
ABOUT KAPRONASIA

Kapronasia was founded in 2007 to meet the needs of Financial Service technology companies
doing business in Asia. Kapronasia provides research, consulting and full services marketing to
the financial services industry and works closely with clients to create sustainable value for their
businesses. For more information please visit: www.kapronasia.com

DISCLAIMER

The information contained herein is of a general nature and is not intended to address the
circumstances of individual or entity. Although we endeavor to provide accurate and timely
information, there can be no guarantee that such information is accurate as of the date received or
that it will continue to be accurate in the future. No one should act upon such information without
appropriate professional advice after a thorough examination of the particular situation.
Kapronasia
http://www.kapronasia.com
info@kapronasia.com
+86 21 6171 1605

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