much skill in pattern grading or sewing. It¶s very prohibitive, so to beable to take the concept and create the jacket from it is incredible. Thischanged my life because it¶s given me real-world experience withgarment development, without throwing me into the fire, so to speak. Iwanted to have a style of shoes made and I sourced the manufacturer myself, and we have been working on the prototype. It¶s a fascinatingexperience to be working one-on-one with someone all the way acrossthe world. This could be the beginning of my career in fashion, but Ilike to go about things my own way, on my own terms, so doing it for myself allows me to sort of ³break the rules´ of the fashion industry, justlike Garmz does!´
FMM: What do you think keeps the Garmz community activelyparticipating in the process?
The Garmz community has the unique opportunity to influencefashion design. I think they continually participate because they areinvolved from the very early stages of the creative process, and when thefinal product is realized, they feel a certain connection and attachment toit.
FMM: What role does social media play at Garmz?
Social media is used to market designers and their designs, and tohelp designers build up a following. Without Facebook and especiallyfashion blogs, our project would not be possible. We especially lovefashion bloggers for the support they are giving to our little venture. Lotsof love to Bloggers like Isabella of Repeat&Repertoireand Jasmin of Tea & Twigs² among many, many others of course!
FMM: What does Garmz have planned for 2011?