Professional Documents
Culture Documents
“IT Industry”
Business Research Project
Submitted to,
Ms. Tripti Sharma
Submitted By:
Arunanshu Pal
Dhiraj Agarwal
Neha Sikka
Rekha Mittal
Sakshi Gupta
Suruchi Goyal
Abstract
Employee engagement is the level of commitment and involvement an
employee has towards their organization and its values. An engaged
employee is aware of business context, and works with colleagues to
improve performance within the job for the benefit of the organization. It
is a positive attitude held by the employees towards the organization and
its values. The project focuses on how employee engagement plays a
vital role in significantly improving the overall structure of the
organization and hence helps in substantial growth of the organization.
Company
HCL chief executive Vineet Nayar, whose book Employees First, Customers
Second: Turning Conventional Management Upside Down hit the stands
earlier this month, spends about seven hours a week addressing and
resolving employee queries
Other studies indicate that companies found the following from their efforts to
study the links between employee satisfaction, productivity, and financial
performance
• Unhappy employees are less productive and more likely to have higher
absence rates
• Satisfied employees are more productive, innovative, and loyal
• Increases in job satisfaction lead to increases in employee morale, which lead
to increased employee productivity
• Employee satisfaction leads to customer retention ultimately to shareholder
return.
PAY PACKAGE
BRAND
6
27 WORK
ENVIRONMENT
LEARNING
43 DESIGNATION
14
FUTURE
10 GROWTH
OTHERS
From the above deduction we can see that the people with an
experience less than 3 years or in between 3-6 years value pay package
and work environment respectively as their primary concern while
employees who have been in the company for substantially longer time
give more emphasis to their level of seniority (position) and work
environment as their engagement determining attribute.
Similarly, depending upon the level of engagement employees have
achieved we can determine the characteristics and corresponding
attitude towards their work like:
70
60
50
10
0
LESS THAN 2-5 YEARS 6-9 YEARS 10-14 15-19 20 OR
2 YEARS YEARS YEARS MORE
YEARS
We can observe that the level of engagement depends upon the tenure
of employee where increase in the number of years in an organization
leads to an automatic increase in the employee engagement. The higher
engagement being noticed in double digit companies.
Empowerment
Employees want to be involved in decisions that affect their work. The
leaders of high engagement workplaces create a trustful and challenging
environment, in which employees are encouraged to dissent from the
prevailing orthodoxy and to input and innovate to move the organization
forward.
Image
How much employees are prepared to endorse the products and
services which their company provides its customers depends largely on
their perceptions of the quality of those goods and services. High levels
of employee engagement are inextricably linked with high levels of
customer engagement.
Other factors
18
16
14
12
TCS
10
INFOSYS
8 WIPRO
6 HCL
0
2008 2009 2010
According to Hewitt’s attrition and retention study Asia pacific 2006; the no.1
reason for this growing attrition rate is compensation unfairness. 21% of the
organizations who took part in the survey said that their employee left the
organization because they got offers from other organizations offering better
pay packages.
The Indian IT industry has witnessed higher attrition levels over the past few
quarters as increasing global demand for information technology services has
sent firms scrambling for talent.
. "IT could also be the perceived better brand value of competing employers."
leading to attrition as suggested by said Pankaj Kapoor, an analyst who tracks
HCL at RBS equities (India) ltd
BLS report indicates that subspecialties such as wireless networking will grow
rapidly through 2016 leading to high rate of attrition in search of talented
candidates."May be a disparity in salary levels or perceived differences in job
satisfaction at its peers could explain the relatively higher attrition levels at
HCL," said Pankaj Kapoor, an analyst who tracks HCL at RBS equities (India)
ltd, a subsidiary of the Royal Bank of Scotland NV.
A SIGNIFICANT STEP
EMPLOYEE ENGAGEMENT
PROGRAMMES
Given the importance of employee engagement in the company to
TCS
local Admin, HR and employees are deployed for seeking the feedback.
promote the ideas and to resolve issues at inception level itself. Propel
reflection and fun. Through these sessions, the employees are provided
appropriate plans, which finally conclude in action. The steady rise in the
work atmosphere and long working hours, which create high levels of
togethers with fun and games. Annual picnics take place in each region
president, HRD, HCL Info systems, lists the initiatives made by the
develop entrepreneurs.
require.
Bibliography
http://www.nasscom.in/Nasscom/templates/NormalPage.aspx?i
d=55394 – Growth in IT industry
http://www.blessingwhite.com/EEE_report.asp - Employee
engagement 2011 report.
http://www.hewittassociates.com/Intl/NA/en-
US/AboutHewitt/Newsroom/PressReleaseDetail.aspx?cid=8775
– Engagement survey by Hewitt
http://www.siescoms.edu/images/pdf/reserch/working_papers/e
mployee_engagement.pdf - Survey by Gallup
http://www.businessweek.com/managing/content/aug2010/ca20
100813_586946.htm - Engagement levels after recession,
Bloomberg analysis
http://www.davidzinger.com/employee-engagement-50-
companies-to-admire-and-imitate-6603/ - Employee
engagement in 50 companies
http://www.hcltech.com/employee-first/ - Employee engagement
at HCL
http://www.infosys.com/iengage/platforms/Pages/employee-
engagement-platform.aspx - Engagement at Infosys
www.tcs.COM – Engagement at TCS
http://labour.nic.in/annrep/files2k1/lab18.pdf - Indian Labor
statistics.
http://retention.naukrihub.com/attrition-rates.html Attrition in IT
industry