Raymond McCauley is betting on cheap gene testsplus some amateur science to minimise his chances ofsuccumbing to a sight-threatening syndrome.Who needs doctors in the new era of health hacking?
LITTLE MORE THAN THREE YEARS AGO, SAN DIEGO-BASED
biotechﬁrmIllumina,amarketleaderinprovidinggenetic-analysisservicesandequipmenttolabsandresearchersworldwide,enteredalandmarkpartnership:todeveloptheﬁrstgenotypingkitsforoneoftheﬁrstdirect-to-consumergene-testingservices,23andMe.The deal, with the help of cocktails-and-testing-kits “spitparties” and a TV appearance on
, would help to takethe results of Illumina’s work well beyond the research com-munity and into thousands of homes across the United States.Tocelebrate,thecompany’semployeeswereoeredanidiosyn-cratic company perk: cut-rate gene sequencing.
ADAM HIGGINBOTHAMGREGG SEGAL