What is Social Media? An e-book from iCrossing
–
updated Nov 2007www.icrossing.co.uk/ebooks 3
„Social
computing is not a fad. Nor isit something that will pass you oryour company by. Gradually, socialcomputing will impact almost everyrole, at every kind of company, in all
parts of the world.‟
HowNetworksErodeInstitutionalPower,AndWhatToDoAboutIt
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