Read without ads and support Scribd by becoming a Scribd Premium Reader.
See Premium Plans
 
Hey, so what are you wearing right now?
We promise we're not as creepy as that first line may make us out to be. It's genuinely an importantquestion. This is a big job, and we gotta make sure you're cut from the right cloth.
 
We're looking for someone to head our marketing department. Sounds pretty straight forward, right? No,not right. Obviously not right, or we wouldn't have positioned the question that way.Anyway back to the important stuff: what you're wearing. We could be wrong here, but right now you'reprobably at work and rockin' that whole 'business casual' look. That's fine because you work at a bigcompany, and your education has made you kinda businessey.Lets face it, the cool kids at your office prolly call you the 'suit'.On the weekends though, we hear you're all about jeans and a t-shirt (perhaps one of those obnoxiousscarf type things), art galleries, the coolest new locally sourced food spot, and equestrian competitions.Wait, hold up. Not equestrian competitions, that's weird. Who does that?So here is what we're jones'n for. Someone who wants to take that weekend schtick and combine it withtheir every day. Someone who understands the complexities of marketing, sales, and businessdevelopment in large and high growth consumer businesses, but remains deeply connected to theircreative, artistic, and entrepreneurial roots.
About Us:
Who are we? We're Quirky. Yep, you probably guessed that from the tone of the above... but we're nottalking quirky like the dictionary definition. The name of our company is ACTUALLY Quirky.What makes us quirky? We've changed the way consumer products are developed. For centuries,inventing new products has been really, REALLY hard. Inventors need to have access to capital, know theright people, be multi-disciplinary, and frankly, have a certain amount of luck.We're NOT OK with that. Great ideas shouldn't be left up to fate, pedigree, or circumstance.We develop two brand new consumer products every week with the help of a worldwide community.Working with our in-house design staff, our community helps us identify, nurture, and manufacture thegreatest ideas/products in the world.What aren't we quirky about? The work we do here. We truly believe that what we are doing at Quirky ischanging the game when it comes to driving innovation and invention forward. Each week we crown twobrand new inventors, look them in the eye, and tell them that we're going to do everything in our power tohelp them be successful. We don't take that responsibility lightly.
 
As the head of our marketing department, much of this responsibility will fall on your shoulders.
THE HEAD OFMARKETING
 
This isn't a corner office, 3 assistants and a driver, type of gig. This is a roll your sleeves up, build and leada phenomenal team, and do more with less, type of thing.This is a new position at Quirky, and you'll be coming in at the perfect time. Blank slate. You got it.Ya still with us? Perfect, we like you already. Let's talk specifics:
Responsibilities:
1.
Product Management-
 
Number one, and bold, not by accident. This is a huge deal at Quirky.Every week, two new products get added to our portfolio. Think of product managers as fundmanagers at investment firms. We need to make sure that we follow a product from themoment it is crowned the best idea of the week to the moment we discontinue it, and makesure that we maximize the potential of each product on behalf of our inventors. This will be afairly large department under your leadership.
2.
Sales / Retail Channel-
Retail loves Quirky. We've gotten in the habit of saying 'no' more then wesay 'yes'. Under your leadership, our sales team will navigate the retail landscape to manageproduct sales and the retail pipeline. You will have full revenue ownership / responsibility. For existingaccounts like our partnerships with Bed Bath & Beyond or HSN, your team will make sure partnersare aware of new products, and retailing the ones they currently stock to the best of their abilities.3.
E-Commerce / Direct Channel Marketing-
 
Selling product on
 
our website (quirky.com)
 
is still one ourbiggest channels. We want to keep it that way. Through merchandising, deals, and improved userexperience/conversion, we hope to become a world-class online retailer. We certainly have theproduct flow / newness to back it up. We're not doing a whole bunch of advertising in the short term,but we're looking to place Quirky strategically where inventors and 'product people' are. In themeantime, we'll continue to run SEM campaigns, as well as the occasionalonline product campaign.4.
Content Development-
 
Quirky LOVES content. Our in-house video production staff usually kicks out3-5 solid pieces of content every week. Whether it be community updates, 'product porn', or a goofyoffice schtick, we want to make sure the world sees it. The more our community / the world sees usand what we do, the more comfortable they will be submitting their great ideas.5.
Business Development-
 
CPGs, advertisers, and brands around the world are calling us to ask howto get involved. You'll help us push the Quirky brand forward with the help of strategic partners.Whether it be through a TV series based on Quirky (yes, we have that, it airs this summer on theSundance channel), or the opportunity to develop a product for developing countries, we're all ears.6.
Public Relations-
 
To date, PR has been the biggest driver of growth at Quirky. Every week we havestories to tell about new products getting made, new inventors becoming hometown heroes, andnew inspiration drawing people into our community.
 
7. Whatever else you pick up on-
 
You'll be one of just a handful of senior leaders within the company.You'll find your role will shift and grow from time to time, but at the end of the day, you'll leave theoffice super pumped about what you're working on and itching to get back into it.
Search
Search History:
Searching...
Result 00 of 00
00 results for result for
  • p.
    • Notes
    Load more