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Table Of Contents

ACKNOWLEDGEMENT
PREFACE
INDUSTRIAL PROFILE
SOFT DRINK INDUSTRY
CARBONATED OR AERATED
CARBONATED SOFT DRINK (CSD) INDUSTRY
SOFT DRINK MARKET INDIA SCENARIO
COMPANY PROFILE
HISTORY OF COCA-COLA
FABULOUS FACTS ABOUT COCA-COLA
COCA-COLA HISTORY IN INDIA
IMPORTANT LANDMARKS OF COMPANY
AWARDS
THE COCA-COLA PROMISE
POLICY
STRATEGY ADOPTED BY COCA-COLA TO INCREASE THE NUMBER OF CONSUMERS
COMPETITIVE SITUATION
INTRODUCTION OF THE ORGANIZATION
ORGANIZATION STRUCTURE
ORGANIZATIONAL STRUCTURE CHART
HIERARCHY OF SALES
CORE BRANDS
BRAND IN INDIAN ORIGIN
BRAND IN INDIA
PRODUCT PROFILE OF COCA-COLA
RELEVANCE OF THE STUDY
OBJECTIVES OF THE STUDY
RESEARCH DESIGN
RESEARCH METHODOLOGY
SCOPE OF RESEARCH
LIMITATIONS
SAMPLE PROFILE
FINDINGS
STRENGTH
WEAKNESSES
OPPORTUNITY
THREATS
SUGGESTIONS
BIBLIOGRAPHY
QUESTIONNAIRE
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coca-cola gkp

coca-cola gkp

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Published by Akhtar Nawaz

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Published by: Akhtar Nawaz on Mar 13, 2011
Copyright:Attribution Non-commercial

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01/09/2013

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