Awesomely Simple: Essential Business John Spence with Moe AbdouStrategies For Turning Ideas Into Action(Unplugged)
I have a specific focus today that I want us to try to focus on. I thought itwould be a good idea now that we’re winding down on 2010 for you toreflect on this year. I wanted to ask your thoughts, as you look back on2010 in particular, what would you say are some of the more interestingissues that you found leaders and managers dealing with this year?
It’s a super question. Although there has been a wide spectrum of things I’vebeen working on there are two things that come to mind right now that seemto be sort of a pattern emerging that I see over and over again.The first one is, in the last 8 or 10 conferences I’ve spoken at and been at, I’veheard manager and leader after leader after leader talk about the fact thatthey are very afraid that once the economy turns around, that they’re going tolose their best people. They’ve treated them poorly. They’ve pushed them toohard. They haven’t given them a raise. They haven’t motivated them.They’re afraid that at the first opportunity to go someplace else, that they’regoing to have talent running out the door which is unbelievably surprising to mebecause now more than ever is when you should be treating your best peopleeven better.It’s shocking to me to hear leaders admit, we haven’t been taking very goodcare of our people. We hope they don’t leave. My answer to that is you betterstart taking much better care of your people right now.That’s why I’ve been spending a ton of time on employee engagement, onwinning cultures, on levels of accountability. These have been topics thatpeople have wanted to talk about over and over again. Number 1 is this bigfear, I’m going to lose my best people when the economy turns around. Thatsort of dovetails well into number 2 which is we’re not going back to normal.I did a video, a brief podcast in early 2009 when the recession first really sortof started to kick in about the new normal and that we weren’t going to goback to business as usual. I just pulled that up the other day and looked at itand it’s nearly two years old and it still is relevant today.So I think a lot of businesses are realizing they’re going to have to change theway they play the game. There are new rules to the game and they’re going tohave to figure out how to do that if they want to win in the game of business.