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Table Of Contents

EXECUTIVE SUMMARY
BACKGROUND
I. MILITARY HEALTHCARE SYSTEM AND TRICARE
I. CURRENT MARKET CONDITION
IV. MARKET SEGMENTATION and TARGET MARKET
MARKETING PLAN OBJECTIVES
STRATEGY
ACTION PROGRAMS
I. ACCESS TO CARE
III. CUSTOMER RELATIONS RECOGNITION PROGRAM
IV. COMMUNITY INVOLVEMENT
V. FAMILY CENTERED CARE
VI. HEALTH INFORMATION LIBRARY
IX. ELECTRONIC SIGN / MESSAGE CENTER
X. HEALTH SERVICES CONSUMER COUNCIL
XI. TELEVISION MEDIA
XIV. PRIME PROGRAM
XV. NAVAL HOSPITAL PENSACOLA LOGO
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Published by sonuabhi

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Published by: sonuabhi on Mar 19, 2011
Copyright:Attribution Non-commercial

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01/04/2012

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