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Cadbury India Ltd.
Overview
Cadbury India is a fully owned subsidy of Kraft Foods Inc. The combination of Kraft Foods and
Cadbury creates a global powerhouse in snacks, confectionery and quick meals. It is currently
the world's No.1 confectionery and biscuit company. Cadbury is also the world’s second-largest
food company with sales in approximately 160 countries. Cadbury India is a fully owned subsidy
of Kraft Foods Inc. The combination of Kraft Foods and Cadbury creates a global powerhouse in
snacks, confectionery and quick meals.
With annual revenues of approximately $50 billion, the combined company is the world's second
largest food company, making delicious products for billions of consumers in more than 160
countries. We employ approximately 140,000 people and have operations in more than 70
countries.
Cadbury enjoys a value market share of over 70% - the highest Cadbury brand share in the
world! Cadbury’s billion-dollar brand Cadbury Dairy Milk is considered the "gold standard" for
chocolates in India. The pure taste of CDM defines the chocolate taste for the Indian consumer.
In the Milk Food drinks segment our main product is Bournvita - the leading Malted Food Drink
(MFD) in the country. Similarly in the medicated candy category Halls is the undisputed leader.
In India, Cadbury began its operations in 1948 by importing chocolates. After 60 years of
existence, it today has five company-owned manufacturing facilities at Thane, Induri (Pune) and
Malanpur (Gwalior), Bangalore and Baddi (Himachal Pradesh) and 4 sales offices (New Delhi,
Mumbai, Kolkota and Chennai). The corporate office is in Mumbai.
Since 1965 Cadbury has also pioneered the development of cocoa cultivation in India. For over
two decades, we have worked with the Kerala Agriculture University to undertake cocoa
research and released clones, hybrids that improve the cocoa yield. Our Cocoa team visits
farmers and advise them on the cultivation aspects from planting to harvesting. We also conduct
farmers meetings & seminars to educate them on Cocoa cultivation aspects. Our efforts have
increased cocoa productivity and touched the lives of thousands of farmers. Hardly surprising
then that the Cocoa tree is called the Cadbury tree!
Today, as a combined company with an unmatched portfolio in confectionery, snacking and
quick meals, we are poised in our leap towards quantum growth. We are the world's No.1
Confectionery Company. And we will continue to “make today delicious”!
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Financial Statements
Balance Sheet as on 31st December 2008
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Profit and Loss Account as on 31st December 2008
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Nestle India Ltd.
Nestlé India is a subsidiary of Nestlé S.A. of Switzerland. With seven factories and a large
number of co-packers, Nestlé India is a vibrant Company providing consumers in India with
products of global standards committed to long-term sustainable growth and shareholder
satisfaction.
After India’s independence in 1947, the economic policies of the Indian Government emphasized
the need for local production. Nestlé responded to India’s aspirations by forming a company in
India and set up its first factory in 1961 at Moga, Punjab, where the Government wanted Nestlé
to develop the milk economy. Progress in Moga required the introduction of Nestlé’s
Agricultural Services to educate advice and help the farmer in a variety of aspects. From
increasing the milk yield of their cows through improved dairy farming methods, to irrigation,
scientific crop management practices and helping with the procurement of bank loans. Nestlé
set up milk collection centers that would not only ensure prompt collection and pay fair prices,
but also instill amongst the community, a confidence in the dairy business. Progress involved the
creation of prosperity on an on-going and sustainable basis that has resulted in not just the
transformation of Moga into a prosperous and vibrant milk district today, but a thriving hub of
industrial activity, as well.
Nestlé has been a partner in India's growth for over nine decades now and has built a very
special relationship of trust and commitment with the people of India. The Company's activities
in India have facilitated direct and indirect employment and provides livelihood to about one
million people including farmers, suppliers of packaging materials, services and other goods. The
Company continuously focuses its efforts to better understand the changing lifestyles of India
and anticipate consumer needs in order to provide Taste, Nutrition, Health and Wellness
through its product offerings. The culture of innovation and renovation within the Company and
access to the Nestlé Group's proprietary technology/Brands expertise and the extensive
centralized Research and Development facilities gives it a distinct advantage in these efforts. It
helps the Company to create value that can be sustained over the long term by offering
consumers a wide variety of high quality, safe food products at affordable prices.
Nestlé India manufactures products under internationally famous brand names such as
NESCAFÉ, MAGGI, MILKYBAR, MILO, KIT KAT, BAR-ONE, MILKMAID and NESTEA and in recent
years the Company has also introduced products of daily consumption and use such as NESTLÉ
Milk, NESTLÉ SLIM Milk, NESTLÉ Fresh 'n' Natural Dahi and NESTLÉ Jeera Raita.
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Financial Statements
Balance Sheet as on 31st December 2008
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Profit and Loss Account as on 31st December, 2008
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Financial Ratios
Cadbury India
Ratio Formula Ltd. Nestle India Ltd.
Gross Profit Ratio (Gross Profit/Sales)*100 44% 32.60%
(Cost of Sales+Operating
Operating Ratio Expenses)/Sales * 100 147.83% 149.09%
Expense Ratio Expense /Sales *100 30.56% 14.25%
i) Selling and Distribution
and Administrative
Expenses Ratio Administrative Expenses /Sales *100 30.23% 14.22%
ii)Interest Ratio Interest Expenses/Sales *100 0.32% 0.03%
Net Profit(after interest and tax)/Sales
Net Profit Ratio *100 10.4% 12.8%
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(Debtors'+Bills Receivables)/Credit
Debtors' ratio sale *100 1.24% 1.05%
Current Liability Current Liability
(creditors +Bills payable )/Credit Breakup not Breakup not
Creditors' Velocity Purchases *365 available available
Total assests TurnoverSales/Total Assets 165.46% 255.11%
Profit(Available for debt Amount of Amount of
Debt Service Coverage payment)/(instalment of principal Principle not Principle not
ratio +interest) available available
Comparative Analysis of
Cadbury India Ltd. and Nestle India Ltd.
Both companies have a gross profit ratio of more than 30 %. This is a decent percentage
to account for the expenses which will be incurred before the net profit is ascertained.
The expense ratio is lower for Nestle India Ltd. by almost half the amount. This indicates
the amount of expenses under each head. The lesser the expenses occurred in sales, the
greater the profitability of the company.
The Net Profit Ratio indicates the profitability of the organization. There is not a major
difference between the two companies chosen as they enjoy duopoly in their specific
markets. Here as well, Nestle being a larger firm is leading the market with a 2 %
advantage over Cadbury.
Return on Capital employed and Return to shareholder’s funds are the indicators of
profitability from the shareholder’s point of view. This will bring more share capital in the
next year and better capital investments for the future.
Earnings per share is the individual earning which a shareholder will receive on his
investment in our company. The more the earnings per share, the better for the
company. In our case, there is almost a 50 % increase in both companies which is a great
investment for the shareholders.
Current Ratio for both the firms is more than 1. This is perfect as the amount of assets
should always be more than the total amount of liabilities for a business.
The quick asset ratio has been taken as it is from the annual reports of the companies as
there is not break up of the liabilities information available about the companies.
Analyzing the found ratio, it is a good ratio as the amount of quick assets are comparable
to the liquid liabilities.
The proprietary ratio gives us the percentage of proprietor’s funds involved in the total
funds of the company. This ratio should ideally be higher as it shows a stronger hold of
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the company. In our companies, Cadbury’s position is stronger as compared to Nestle
when we consider the point of view of the proprietor. For Cadbury, its almost half of the
total funds employed in the business.
The debt equity ratio should be an optimum value for the business. A higher value would
mean low sustainability of the company and lower value would indicate that external
credit is not being employed in the company. For Nestle, this value is alarmingly low, as it
has not utilized any outside credit which was at its disposition.
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