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Mobile Apps and Advertising

Mobile Apps and Advertising

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Published by InMobi
Mobile applications could be a $38 billion market by 2015
Mobile applications could be a $38 billion market by 2015

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Published by: InMobi on Apr 01, 2011
Copyright:Attribution Non-commercial


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4/1/2011InMobi Confidential & Propriety 1
Mobile Apps and Advertising
‡ 35 Billion Impressions‡ Live in 120 countries‡ 200 Million ConsumersReached‡ 11,000+ Advertisers andPublishers
 San FranciscoLondonNairobiSingapore BangaloreTokyo
A leading global mobile advertising network
Sydney New York
4/1/2011InMobi Confidential & Propriety 2
Simple and effective solutions, operating at scaleKey themes for today
1. Mobile applications could be a $38 billion market by 20152. The market dynamics are complex and fast moving3. The Middle East market is part of this change4. Mobile advertising is a driver of the mobile applications market5. Consumer acceptance is growing; advertisers are responding6. App developers focus on innovation
4/1/2011InMobi Confidential & Propriety 3
Know your market and build for itMiddle East market is growing fast

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