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A Project Report on
“MARKETING STRATEGY
 
of „HINDUSTAN
COCA-
COLA BEVERAGES PRIVATE LIMITED.”
 
Submitted For the Partial Fulfillment of 
Master of 
Business Administration
 (MBA)
SUBMITTED BY
 
Kapil Dev
SKYLINE INSTITUTE OF ENGINEERING AND TECHNOLOGY,GREATER NOIDA
Under The Guidance of 
 
Mr. Sameer MadanSales Trainer
Under The Supervision of 
Mr. Saroj K. DasProject Co-ordinatorSkyline Institute of Engineering andTechnology, Greater Noida
 
 1
DECLARATION
I, hereby declare that I have read the whole project thoroughly andhave understood it also, made for the partial fulfillment of the project. Ihereby declare that all the information provided in this project report aretrue to the fullest of my knowledge and it bear no resemblance to any other written material whatsoever.In the event of any information provided in this report being found incorrector misleading, I shall be liable to any outcome at any at any given day.
 
KAPIL DEVMBA 3
rd
SEMSIET GREATER NOIDA
 
 2
ACKNOWLEDGEMENT
First of all I would like to thank the almighty God for the blessing hehas given to me to complete this venture successfully.I would like to express sincere thanks to
Mr. Ajay Singh (H.R.Executive)
 HCCBVL, ALLAHABAD for providing me chance to work at COCA-COLA.This study has been made under the supervision and guidance of 
Mr.
 
Sameer Madan, (Sales Trainer).
I am thankful to him for motivatingme at each and every stage of my study by giving me orientation of thesubject, its functioning, invaluable encouragement in completing this study.His precious guidance in designing the Questionnaire is unforgettable.It would not have been possible to do this study efficiently and timelyif I was not given kind cooperation and frank responses from the officialsand non officials. Therefore, it is my earnest duty to thank all of them.In the last but not the least I would like to thank my parents, myfriends, all the respondents and all my well- wishers for their everlastinglove and support.KAPIL DEVMBA III SEM
SIET GREATER NOIDA
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