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40013934-Final-Project-Report

40013934-Final-Project-Report

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Published by Asmita Patil

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Published by: Asmita Patil on Apr 04, 2011
Copyright:Attribution Non-commercial

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08/16/2013

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SUMMER TRAINING REPORT
on
Submitted in partial fulfillment of the requirements of Post Graduate Diploma in Business Management
Submitted to:- Submitted by:-
Dr. Shekhar Trivedi HIMANSHU GUPTA
Associate Professor, Marketing
Batch:
2009-11 (PGDM) 
Roll no:
1189
Jaykaylon Colony,Kamla Nagar,Kanpur-208005
GHS-IMR (PGDM)Himanshu Gupta
“Dr. Gaur Hari Singhania Institute of Management and Research”
1
 
 
AUTHORISATION
The report is submitted as partial fulfillment of the requirement of MBA ProgramGHS-IMR, Kanpur.This report document titled ‘Study of Consumer Behaviour and Preferences inSmall car Segment’ is a submission of work done by Himanahu Gupta as part of the completion of the study at Honda Siel Cars India Ltd.(HSCI) during hisinternship program under the guidance of Mr. Gurusharan Dhillon, Asst. GeneralManager, Product Planning.
This report has been verified and authenticated by:
Mr. Gurusharan DhillonCompany GuideHonda Siel Cars India Ltd.
GHS-IMR (PGDM)Himanshu Gupta
2
 
 
CERIFICATE OF TRAINNING
GHS-IMR (PGDM)Himanshu Gupta
3

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