Media Analysis: February 2011
© 2011 Cision
Share of Industry Reader InkShare of Industry Reader Exposure
EMC held the majority share of Industry Reader Ink and Exposure again this month, while NetAppheld more than one-quarter share of each. Media outlets
(23 articles, 2.1M impressions)and
(16, 0.8M) were the most frequent sources of mentions for this reader type
Share of Customer Reader Ink Share of Customer Reader Exposure
Customer Reader Ink and Exposure was dominated by EMC in February, with the competitor holding just about half the share of each measure.
(12, 2.2M) had the mostmentions for publications of this reader type; EMC was mentioned in 75 percent of the articles fromthis outlet (9), while NetApp was mentioned in 33 percent (4).