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Table Of Contents

1. Une variété des produits et des services offerts
2. La marque ligne
3. Cadre conceptuel
4. La concurrence
5. La segmentation
6. La cible et le ciblage
7. Le positionnement
8. Le produit
9. Le service
10. La satisfaction client
11. La fidélisation client
12. Problématique
13. Objectifs de recherche
14. Hypothèses de travail
15. Choix et intérêt du sujet
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Introductio1 marketing

Introductio1 marketing

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Published by Kenza Majid

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Published by: Kenza Majid on Apr 11, 2011
Copyright:Attribution Non-commercial

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12/16/2012

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