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Bernard Drion • Geoff Marée • Frans Melissen
workin’
wonderland
Where people gravitate aND MaNagerS Navigate
As you already may have noticed, this book is a bit dierent. Itis not, what you would call, a typical management book, withinstruction manuals, numerous extensive case studies, and check lists. The reason or this is that it tries to look ahead to the uture o our ever aster evolving world. Together with you, the reader, it tries tosearch or leads and reerence points or operating and perormingsuccessully, as a manager, in tomorrow’s business environmentand beyond. In other words, this book aims at exploring thosedevelopments that will drastically change the way a manager willand should ulfl his role in the uture, in, let’s say, the next ten totwenty years.
Nicholas Ind 
, author of “Living the Brand”, on Workin’ Wonderland:“It gives us an idea of what the future might be like and encouragesus to think anew about the challenges we face. So read the bookand enjoy its irreverence and insight.”
Rolf Jensen 
, Dream Company as, Denmark, author of “The DreamSociety”:“All companies in the European Union and the US have got oneimportant challenge for the future: develop imagination, creativityand innovation. This book is an important contribution - please buy it,read it!”
wor k i   n’    
wond  er  l   and  
www.workinwonderland.com
Bernard Drion 
59Proessor ConsultantBoatExperienced
Geoff Marée 
47Lecturer Designer BooksCurious
Frans Melissen 
38Lecturer ScientistWildlieImpatient
B er nar d  D r i   on •  G eof  f   Mar é  e •  F r ans  Mel   i   s s en
Today’s working environment is in a continuous‘beta’ state. Change is the status quo. Professionaland private lives are intertwined. At the ofce,in the hospital and at school, facilitating theprocess is the main challenge. The work forcein Wonderland, the authors’ metaphor fortomorrow’s ‘business as usual,’ values professionalactivities in the light of their personal valuesystems. They gravitate towards clusters of peopleand processes that help them nurse those values.Their behavior is based on a navigation course,towards professional and personal objectives,using gravitation elds as beacons and resources.The manager of any gravitation point, theorganizations of tomorrow, better be a good pilot,navigator and host, with an imaginative mind, tohandle those forces. Thankfully, the competencesneeded for that job are linked to good old peopleskills. Much more so than what was needed for theself-created complexities of the industrial era!
ISBN978 90 547 21208
 
workin’
wonderland
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