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Table Of Contents

Enterprise Business Systems
Cross-Functional Systems
Enterprise Application Architecture
Managing at the Enterprise Level
Customer Relationship Management
What is CRM?
Application Clusters in CRM
Contact and Account Management
Marketing and Fulfillment
Customer Service and Support
t ti lt r r
Retention and Loyalty Programs
Three Phases of CRM
Benefits and Challenges of CRM
CRM Failures
What is ERP?
ERP Application Components
Causes of ERP Failures
Supply Chain Management (SCM)
Goals of SCM
What is a Supply Chain?
Supply Chain Life Cycle
Electronic Data Interchange
Typical EDI Activities
Roles and Activities of SCM in Business
Planning & Execution Functions of SCM
Goals and Objectives of SCM
Enterprise Application Integration
How EAI Works
The Transaction Processing Cycle
Enterprise Collaboration Systems (ECS)
ECS Tools
Functional Business Systems
IT in Business
Marketing Systems
Marketing Information Systems
Interactive Marketing
Targeted Marketing
Sales Force Automation
Manufacturing Information Systems
Computer-Integrated Manufacturing
Human Resource Management (HRM)
HRM Systems
t I t r t
HRM and Corporate Intranets
Employee Self-Service
Case 3: Perdue Farms and Others
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E-business Systems

E-business Systems

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Published by ytsolutions

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Published by: ytsolutions on Apr 12, 2011
Copyright:Attribution Non-commercial


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