You can outsource manufacturing--and you canhire someone anywhere to do justabout any other job you can imagine, too. If you're comfortable giving the work tosomeone whom you won't be interacting with physically--and who may not evenspeak English--a host of online services will help you find a warm body whopossesses the skills you need.Elance is probably the most visible outsourcing site, andoDesk andGuru offer similar services. All three sites
are set up to help you find contract work via a systemwhere you can post your job and invite users to bid ondoing the work. Those in the know say that your bestbet is to search through contractor résumé pages andportfolios until you find the best candidate for the task,and then to approach that individual directly with anoffer. Cattle call job postings on outsourcing sites rarelyend with your drumming up any decent applicants at all(as I can attest from my own experience), and thewasted effort delays your project and costs you extra money.Another hiring tip: Craigslist remains a rich market for talent, but the associatedfees can add up.A job posting in the San Francisco Bay Area costs $75; but in allother major metropolitan areas, the cost is just $25. If you need talent that canwork anywhere, post the job in New York or Los Angeles; work-at-home typesaround the country are likely to search those major hubs for listings, even if theylive in San Francisco.
Market Your Business for Nothing
Absolutely no surprise here: Social networks are where all the action is in theworld of low-budget marketing. But updating a blog, a Facebook page, and aTwitter account doesn't have to be a time sink. Though you still need them all, nowyou can easily link them together.Starting with your blog, Facebook can now (finally) automatically pull contentfrom it and repost on your business Fan Page. Start by going to your business'sPage (I assume that you have one already), and click
Use Facebook as