Professional Documents
Culture Documents
On
of country.
To know various scheme for farmers provided by IFFCO through FSC
1. By Road
2. By Rail
3. Inland and Coastal Water Transport
DISTRIBUTION CHANNELS
As a matter of philosophy, principle and policy, IFFCO has provided in its
Bye-laws channelizing its entire production through the cooperative system.
However, in exceptional circumstances, other institutional agencies could
also be involved. IFFCO is, however, not proposing to route its production
through private trade.
Seeding Programme
Farmer’s Educational Programmes
Two-plot Demonstrations
Block Demonstrations
Critical Input Package Demonstration
Field Programmes
Soil Testing
Seed Multiplication
Village Adoption
PROMOTIONAL AND PUBLICITY ACTIVITES
Fertilizer promotion is one of the important components in fertilizer
marketing. The objective is to create awareness about fertilizers and
provide technical information on improved agricultural practices and
fertilizer use so as to increase productivity and fertilizer use efficiency. Mass
media approach is followed in fertilizer promotion.
Upgrade the human resources with the latest technical and managerial
skills through regular training.
Pricing Policy
Urea price is statutorily controlled by the Govt. of India. For the statutorily
controlled commodity, farm gate price exclusive of local taxes and
distribution margin etc., are fixed uniformly for all the States and Union
Territories by the Govt. of India.
In case of phosphatic and potashic fertilizers, manufacturers/suppliers are
free to fix farm gate prices and terms of sale.
On account of the reimbursement of ad-hoc subsidy on these fertilizers,
Govt. of India continues to regulate their farm gate prices and the distribution
margins. From 1st April, 1996, GOI has been fixing uniform prices (MRP) all
over the country.
Corporate Social Responsibility
(CSR)
COOPERATIVE RURAL DEVELOPMENT TRUST
With its roots in cooperative, IFFCO’s production is supply driven and not
demand driven. Therefore, the warehouses have to be prepared for unexpected
supply of fertilizers in terms of micro-planning for the storage and the
distribution.
IFFCO wanted a communication solution which is cost effective and
completely automated. Since the warehouses do not have any IT system in place,
it also needed a solution which uses mobile channel for delivering the
information.
IFFCO is already covering almost the entire country with respect to sales and
no new State is likely to be added to its marketing areas. However, some
additional Area Offices need to be opened in a few States.
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