rom our product researchwe noticed that most filmmagazines have callouts.We also decided that itwould be very effective as itwould attract peoplepassing by to purchase themagazine.
Audiences willlove free give-a-awaysuntil the end of time andthus it will give ourmagazine that extraattraction.
The sunglasses and darkclothing of the hit man;the concealing of hisidentity, raises the interestin this character asaudiences will feelpersuaded to understandwhat we have concealed.
rom the groups productresearch we found thatEMPIRE magazine is themost recognised mostpopular film magazine of our time, thus we found itnecessary to create a filmmagazine using this title,to ensure that it caught theeye of audiences.This strap line is used sothat on lookers areattracted to other films if not the main feature. Thismakes the magazine a morelikely purchase; and thusthe main feature of thefilms appeal is boasted.A different colour was usedto highlight the directorsname to attract any of hisfans. It also suggests hisstatus as a director.