Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
6Activity
0 of .
Results for:
No results containing your search query
P. 1
Dresding Medical pom case study

Dresding Medical pom case study

Ratings: (0)|Views: 730|Likes:
Published by Praveen Trivedi

More info:

Published by: Praveen Trivedi on May 08, 2011
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPTX, PDF, TXT or read online from Scribd
See more
See less

11/22/2013

pdf

text

original

 
DRESDING MEDICAL
Group Members:
 Ashish Ladda (2010129)Eshita Batta (2010136)Harsh Agrawal (2010139)Komal Takavale (2010143)Pankaj Arora (2010153)Praveen Trivedi (2010156)
 
Introduction ²Existing Scenario
‡
Dresding Medical (DM) is a company who manufacture and sell medicalproducts to clinics.
‡
 Around 50 per cent of our total manufacturing is done in-house.
‡
core competence is an ability to understand the needs of clinicians andtranslate those into our products
‡
 Around 70 per cent of all orders involved some form of customization fromstandard µbase models¶.
‡
Manufacturing would normally take around three months from receiving thespecification to completing assembly.
‡
The manufacturing department was largely concerned with assembling,integrating and (most importantly) testing the equipment.
 
Introduction ²Future Scenario
‡
DM need to change its operation strategy as it shifting its focus from Clinicsto clinics plus consumer markets.
‡
The primary dilemma DMI faces is how to satisfy the new direct consumer market without shunning their existing base market.
‡
The consumers value cost and speed, whereas the clinics valuedependability and flexibility.
‡
DMI is also very deliberate in developing their products to the market. For example, it takes DMI over three years to develop a new base model. Inorder to adapt to evolving consumer demands, they¶ll need to reduce thoseintervals to under 12 months.
‡
In pursuing the growing consumer market, DMI must become more agile inits product development and delivery.

Activity (6)

You've already reviewed this. Edit your review.
1 thousand reads
1 hundred reads
Kadian Gordon liked this
Priyanka Agarwal liked this
Ardita Lazo liked this
Patrina Stevens liked this

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->