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The Culture of Carsharing – Strasburg May 2011

The Culture of Carsharing – Strasburg May 2011

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The following notes were prepared in a firs t instance and on the fly to guide my presentation as the "closing summary" I was invited to make at the closure of the Strasburg conference. I took it as my task to sum up a certain number of observations that the formal presentations and the lively exchanges over the day brought to mind. And then to round them out here with some other findings and recommendations that I hope will be useful to the carshare community in France. The presentation itself was in French, but if you turn to Youtube.com you will see an informal presentation in English.
- Eric Britton, World Streets, Paris. 16 May 2011
The following notes were prepared in a firs t instance and on the fly to guide my presentation as the "closing summary" I was invited to make at the closure of the Strasburg conference. I took it as my task to sum up a certain number of observations that the formal presentations and the lively exchanges over the day brought to mind. And then to round them out here with some other findings and recommendations that I hope will be useful to the carshare community in France. The presentation itself was in French, but if you turn to Youtube.com you will see an informal presentation in English.
- Eric Britton, World Streets, Paris. 16 May 2011

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Published by: Eric Britton (World Streets) on May 18, 2011
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05/20/2014

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The Culture of Carsharing. Strasbourg, 12-13 mai 2011
1
Speaking notes: Eric Britton. Eric.britton@newmobility.org 16 May 2011
1ères Rencontres nationales de l 'autopartage. Strasbourg, 12-13 mai 2011
The following notes were prepared in a firs t instance and on the fly to guide my presentation as the"closing summary" I was invited to make at the closure of the Strasburg conference. I took it as my taskto sum up a certain number of observations that the formal presentations and the lively exchangesover the day brought to mind. And then to round them out here with some other findings andrecommendations that I hope will be useful to the carshare community in France. The presentationitself was in French, but if you turn to Youtube.com you will see an informal presentation in English.-
 
Eric Britton, World Streets, Paris. 16 May 2011
Speaking notes for closing commentary:
1.
 
Introduction: The Culture of Carsharing
a.
 
2011
 –
125
th
anniversary of the birth of the motor carb.
 
The path to sustainable mobility runs like this: Roads
 –
> Vehicles
 –
> People
 –
> Culturec.
 
Note: Carsharing = "only" a 1% solution (but what a percent
 –
indispensable, synergistic)d.
 
Strasburg
 –
Pioneer for the New Mobility Agenda and Mobilité Durablee.
 
What is a cyclist"
 –
The Copenhagen conundrum
2.
 
2011-2020: What do the next ten years have in store for us? (What we know for sure.)
a.
 
World population reaches 7 billion (with specter of 10 billion by end of century)b.
 
So, we had better get a lot better at sharing (Unless we chose to live in a gated world)c.
 
Our collective aspirations and demand for quality mobility will not go down.d.
 
Aging, more fragile, less affluent, less able to drive populatione.
 
Oil will be steadily more expensive and steadily harder to come by. (France will not joinOPEC)f.
 
We will not be saved by technology
 –
and in particular such technologies as electric cars,new fuels, hybrids, etc. will have no more than marginal impactg.
 
We will be quite broke in the next several years and thus will have to learn to get lots of high quality mobility per Euro spent.h.
 
We will have learn to work with what we havei.
 
There will be centers of excellence, which will be well worth understanding in depth j.
 
The New Mobility Agenda for a city will consist of an integrated bouquet of servicesdiffering considerably from city to city, but in virtually all cases there will be a role forcarsharing
 
The Culture of Carsharing. Strasbourg, 12-13 mai 2011
2
Speaking notes: Eric Britton. Eric.britton@newmobility.org 16 May 2011 3.
 
Reminder:
" We have no money gentlemen, so we shall have to think." ( Statement made by theNobel Prize winner Professor Ernest Rutherford, on taking over the quite broke CavendishLaboratory in 1919, in the wake of the First World War)
4.
 
Carsharing in France: 2000-2010
a.
 
Opening, innovation, experimentation, diversity, fractionalization, reflection, adaptation,Communicationb.
 
Gradual and now accelerating crescendoc.
 
Great idea: Label Autopartage Parisd.
 
Reality: Successes, half-successes, failurese.
 
Learning curve and sharingf.
 
Annual (almost) conferences (going back to first at OECD in 1999)g.
 
Recognition
 –
"Proposition de la Loi sur Autopartage"
5.
 
Carsharing in France: 2011
 –
2020
a.
 
My guess it will expand by at. least 10- timesb.
 
We will see a great variety of types of organizationc.
 
I do not anticipate a dominant supplier (I.e., the nation under the heal of Zipcar or anyother.d.
 
The Paris Autolib pr will be a huge learning opportunity,.e.
 
Huge expansion of P2P carsharingf.
 
Continuous growth of "classic carsharing" (in all its variants)g.
 
Class carshare and P2P will come together in many places.h.
 
Carsharing will become the 1% solutioni.
 
The neighborhood car (What does it mean?) j.
 
A key to the future will be the ability of all concerned to better share information andknowledge as to what is going on at the leading edge in France . . . and beyond.
6.
 
Improving Knowledge sharing in France (and beyond)
a.
 
For carsharing -- but also all the other kindred forms of new mobilityb.
 
A quick tour of Wikipedia of key terms in key languages provides an interesting view on thiscollaborative learning environment that will be so important to support the better diffusionof the best ideas.c.
 
A French language "Wiki "on new mobility would be worth thinking aboutd.
 
Might be started by Club des Villes, GART and other playerse.
 
Might benefit from an informal but not inefficient editorial panelf.
 
Certainly a role for integrating various tailored types of social network.g.
 
Might find itself usefully supported by something along the lines of the dedicated Italiancollaborative blog
 –
Nuova Mobilità at http://nuovamobilita.org  h.
 
Thank about sharing more broadly and interacting with other language groups and projectsi.
 
Links to university and research programs, as well as projects
 
The Culture of Carsharing. Strasbourg, 12-13 mai 2011
3
Speaking notes: Eric Britton. Eric.britton@newmobility.org 16 May 2011
7.
 
Slow Down:
a.
 
The creation in steps of a "Code de la rue" is one of the most exciting, important, low costand effective building blocks of sustainable mobility.b.
 
The current referendum in Strasburg to get massive public approval for the creation of a 30kph policy on a substantial portion of all city streets.c.
 
For some encouragement on this, have a look athttp://worldstreets.wordpress.com/2010/04/27/honey-you-gotta-slow-down/ d.
 
May this excellent example be followed in cities across France and beyond
8.
 
The benefit to society of one less car in the city
a.
 
Carsharing reduces the number of cars that people need in that place, and at the sametime significantly reduces the requirement for parking space.b.
 
It is not so hard to come p with a credible figure for the value to the community of oneparking space saved. We need to know this number to make wise policy decisions.c.
 
Fewer cars, less traffic, sets off a positive spiral of benefits (which are so numerous andgenerally well known that I do not have to list here).d.
 
But we do not know thus far what is the value to society of these reductions.e.
 
This could be a major research task, with the objective of coming up with a rough butspecific estimate, which ideally will be of a sort that can be find tuned for time and place.f.
 
I propose that this important task not be treated a one more PhD topic but that it be givenhigh priority so that even very rough numbers can be generated with reasonableconfidence without delay.g.
 
This is, in my view, a very big number indeed
 –
and until I see better I estimate the benefitof taking a car out of the traffic stream at
1.00 per km. not travelled.h.
 
If you play with this indicator
 –
or hopefully a better one -- you will see that it generatesvery large scale benefit estimates. Once we know these, the public sector will understandbetter why it is worth investing money in all solutions that can help cut back traffic (butwithout reducing mobility or quality of life for all in the city)
9.
 
iMobility
 –
Bring the CIA in France
a.
 
The key technology to the future of high quality transport is IT, used both for informationand access purposes.b.
 
Thus I would like to call for a national program to create a Comprehensive InformationAccess system (CIA), the goal of which is to put the city mobility system in all its parts intothe "pocket" of all citizens. The goal can be to get all the necessary information andlogistics into mobile phones, internet, and public terminals.

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