Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more ➡
Download
Standard view
Full view
of .
Add note
Save to My Library
Sync to mobile
Look up keyword or section
Like this
95Activity
×

Table Of Contents

1.1. DEFINIŢIA CONCEPTULUI DE MARKETING
1.2. FUNCŢIILE DE MARKETING
1.3. ISTORIA ŞI EVOLUŢIA MARKETINGULUI
CAP. 2. MEDIUL MARKETINGULUI
2.1. CONCEPTUL DE MEDIU DE MARKETING
2.2. MACROMEDIUL FIRMEI
2.3. MICROMEDIUL FIRMEI
2.4. ANALIZA MEDIULUI DE MARKETING
CAP. 3. PIAŢA FIRMELOR
3.1. NOŢIUNI INTRODUCTIVE
3.2. DIMENSIUNILE PIEŢEI
3.3. SEGMENTAREA PIEŢEI
CAP. 4. MIXUL DE MARKETING
4.1. CONCEPTULUI DE MIXUL DE MARKETING
4.2. POLITICA DE PRODUS
4.3. POLITICA DE PREŢ
4.4. POLITICA DE PROMOVARE
5.2. CLIENŢII ORGANIZAŢIILOR
0 of .
Results for:
No results containing your search query
P. 1
Marketing Suport de Curs

Marketing Suport de Curs

Ratings: (0)|Views: 15,134|Likes:
Published by raluca4me

More info:

Published by: raluca4me on May 18, 2011
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See More
See less

06/29/2013

pdf

text

original

You're Reading a Free Preview
Pages 4 to 61 are not shown in this preview.
You're Reading a Free Preview
Pages 65 to 84 are not shown in this preview.
You're Reading a Free Preview
Pages 88 to 100 are not shown in this preview.
You're Reading a Free Preview
Pages 104 to 132 are not shown in this preview.

Activity (95)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
Holly Powers liked this
Nandin Yssu liked this
Aura Piriu liked this
cristi901000 liked this
Dorin Miclaus liked this
Butcu Nicolae liked this
eo17 liked this
Masha Lisnic liked this

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->