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Table Of Contents

Getting to Know the eBay Marketplace
What eBay Is—and What It Isn’t
How Big Is eBay?
Who Sells on eBay?
Different Ways to Buy and Sell on eBay
What’s What (and What’s Where) on eBay
How Online Auctions Work
Understanding Online Auctions
Online Auctions,Step by Step
Different Types of Auctions
The Costs of Using eBay
Creating Your Own eBay Identity
Signing Up for eBay
Personalizing Your My World Page
Managing Your eBay Activity with My eBay
Understanding My eBay
Viewing the Summary Page
Viewing the Watch List Page
Viewing the Bids/Offers Page
Viewing the Messages Page
Viewing the All Lists Page
Viewing the Won/Purchased Page
Viewing the Selling Page
Viewing the Saved Searches Page
Customizing My eBay
Browsing and Searching for Merchandise
Browsing or Searching—Which One Is for You?
Browsing: The Easy (?) Way to Find Things
Searching: The Powerful Way to Find Things
Want It Now? Then Ask for It!
Researching eBay Sales
Why Research Is Important
Find Out What It’s Worth
Search eBay’s Completed Auctions
Search Terapeak’s Marketplace Research Database
Take eBay’s Pulse
Discover the Most Popular Searches
Use Third-Party Research Tools
Bidding in Online Auctions
Understanding the Bidding Process
How to Read an Item Listing
Before You Bid
Placing a Bid
Bidding in a Reserve Price Auction
What to Do After You’ve Bid
You Won! Now What?
Sniping to Win
Successful Sniping,Step-by-Step
Using Automated Sniping Tools
Using the Buy It Now Option
Shopping the Fixed-Price Listings
Just Like Amazon: Half.com
Paying for Your Purchase
Calculating the Final Price
Paying for Your Item
Waiting for Your Doorbell to Ring
Buying Safely
Bad Things Can Happen
Protecting Yourself After the Sale
Tips for Protecting Yourself on eBay
How to Make a Million Dollars Selling on eBay
Making Your First Million on eBay
Selling on eBay: It’s Hard Work
Where to Find Items to Sell
Selling Your Own Personal Items
Finding Other Items to Sell
Expanding Your Sales
What to Do Before You Sell
Prepping Your Item for Sale
Choosing the Type of Listing
Picking the Right Category
Setting the Right Price
Selling Items via Online Auction
Creating a Basic Auction Listing
Creating Customized Item Listings
Setting a Higher Minimum with a Reserve Price Auction
Selling Items at a Fixed Price
Setting a Buy It Now Price
Creating a Fixed-Price Listing
Creating More Effective Item Listings
Write a Title That SELLS!
Write the Right Description
Making the Grade
Using Pictures in Your Listings
Why Pictures Matter
Tips for Taking Great Product Photos
Editing the Image File
Uploading Your Pictures to eBay
Accepting Credit Cards—and More—with PayPal
Signing Up for PayPal
Paying for PayPal
Choosing PayPal in Your New Auction Listing
Collecting PayPal Payments
Evaluating Other Methods of Payment
Blocking Buyers
Relisting an Item
Dealing with Non-Paying Buyers
What to Do When a Buyer Doesn’t Pay
Contacting an Unresponsive Bidder
Filing an Unpaid Item Dispute
Asking eBay to Refund Your Fees
Giving Other Bidders a Second Chance
Packing and Shipping Your Items
Choosing a Shipping Service
How to Pack Your Items—Safely and Securely
Creating the Shipping Label
Using Advanced Selling Tools
Why Use eBay’s Advanced Selling Tools?
Using Turbo Lister to Create Auction Listings
Using Selling Manager to Manage Your Auctions
Using Blackthorne to Create and Manage Your Auctions
Using Third-Party Selling Tools
Selling Internationally
The Pros and Cons of Selling Internationally
Selling Outside the U.S
Shipping Across Borders—and Oceans
eBay’s International Marketplaces
Understanding eBay’s Trading Assistant Program
Finding a Trading Assistant
What to Expect from a Consignment Sale
Dealing with Feedback
Understanding Feedback
Reading Feedback Comments
Leaving Feedback
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e Bay Master

e Bay Master

Ratings: (0)|Views: 677|Likes:
Published by Tasos Karzanos

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Published by: Tasos Karzanos on May 20, 2011
Copyright:Attribution Non-commercial


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