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Business Plan Guidelines 2

Business Plan Guidelines 2

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Published by Hamid Naji

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Published by: Hamid Naji on May 24, 2011
Copyright:Attribution Non-commercial

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 Multimedia Development Corporation Sdn. Bhd@ 2002
Confidential
S
AMPLE
& G
UIDE
B
USINESS
P
LAN
M
ULTIMEDIA
S
UPER
C
ORRIDOR
 
O
F
<XYZ S
DN
. B
HD
>
(C
OMPANY
N
O
: 12345-P)
S
UITE
1001, 9
TH
. F
LOOR
 W 
ISMA
S2320C
ENTURY
S
QUARE
 64000 C
YBERJAYA
 T: 603-2880-9999F: 603-2880-8888
 
Note :
This is
meant ONLY as a guide towardsdeveloping the needful in your MSCbusiness plan.The
examples
given does NOT reflectany company in particular.
- Sample template for 
Guidance Only
-
Page 1 of 7
 
 Multimedia Development Corporation Sdn. Bhd@ 2002
Confidential
Contents
- Sample template for 
Guidance Only
-
Page 2 of 7
 
 Multimedia Development Corporation Sdn. Bhd@ 2002
Confidential
Section 1.0 EXECUTIVE SUMMARY
The executive summary is an independent element of the business plan.. Itshould contain the brief overview of the most important aspects of the businessplan. In particular, it should highlight the product or service, the value to thecustomer, the relevant markets, management expertise, financing requirements,and possible return on investment.Usually, this is LAST. The reader should be able to read and comprehend thesummary in ten minutes..
Section 2.0 INTRODUCTION TO THE COMPANY
2.1 Company Background 
Should the company applying is an existing operation, please describe the historyof its activities, or if the applying company is a JV Co. describe as well the natureof the partnership and its shareholding interest.
2.2 Business Intent &Clear indication of intended MSC business activities.
Please describe clearly what are the intended business activities that yourcompany would like to apply in for MSC Status. A point-by-point description ofthe activity is highly encouraged. Details of the activities would be enumerated in
Section 4. 1 Product or Service development.
 An acceptable business intent write-up should consist of the following fourelements (1) Product or services offered (2) market need (3) degree of innovation(4) feasibility and profitability.
2.3 Growth Strategies
State what are the strategies that your company plans to deploy or achieve ingrowing the companyEg.1.3.1 Financial Strategies
The project is to be funded by Venture Capital Financing
To maximize the project value and image by Initial Public Offering (IPO)and listing the company in any technology based exchanges such asMESDAQ.1.3.2 Technology and Product Development Strategies
To have flawless mobilization
To rapidly deploy the system integration by initially
To understudy closely with the
To invest consistently in potential experts.
To develop smart partnership with
To exploit the ready infrastructure
To extend into developing
To exploit the database for1.3.3 Marketing Strategies to increase market or mind share.
To have flawless mobilization
2.4 Target Markets
State the target audience of your product or services.
2.5 Revenue Model 
Describe how the MSC activities would earn revenue either from products,services, JV-collaborations, etc
2.6 Operational Setup
Describe the extent of operational setup that your company would beundertaking.
2.7 Long Term Goals
What is the aspiration of the company in the next 3 years at least? Where doesmanagement see the company heading?
- Sample template for 
Guidance Only
-
Page 3 of 7

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