Consumer Perception Survey Service Quality Study Service Blueprinting Service Process Mapping ± Back stage, on-stage Improving service quality using service blueprinting Competition Analysis Service standards Study on effectiveness of employee¶s role in service delivery Effectiveness of channels (distributors/ DSAs) in service delivery Effectiveness of channels (on-line/ Internet) in service delivery Customer Data Analysis Study of Institutional markets Effectiveness of promotion schemes Measurement of Brand awareness and brand perception Customer Loyalty study Study of purchase influencing factors Customer Profiling Advertising effectiveness study bcg matrix
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1.Y product life cycle
2.Y media plan 3.Y test marketing 4.Y export pricing 5.Y tourism industries 6.Y brand equity 7.Y marketing Agro-product 8.Y packing need 9.Y marketing of SSI produt 10.Ywarehousing 11.Ytransport 12.Yrural marketing 13.YCRM 14.Ycustomer retention 15.Ymanagement of services 16.Ycustomer behaviour with product 17.YFEMA 18.Ytele marketing 19.Ysky shops 20.Ynet work marketing 21.Yglobal marketing 22.Yindustrial goods marketing 23.Ymarketing mix case study 24.Ypromotional strategies 25.Yexchange offers 26.Yafter sales service 27.Ycelebrity marketing 28.YPLC 29.Yrole of advertising 30.Yproduct diversification 31.Yproduct modification 32.Yproduct elimination