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Public Relations or Fashion or Marketing or Special Events

Public Relations or Fashion or Marketing or Special Events

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Published by api-77345260
Public Relations, Fashion, Marketing, Special Events with 6 years experience looking for a Direct Contributor position.
Public Relations, Fashion, Marketing, Special Events with 6 years experience looking for a Direct Contributor position.

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Published by: api-77345260 on May 27, 2011
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05/12/2014

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Kimberly Sinatra20 Broadway #303 | Brooklyn, NY 11211 | 917-945-7717 | ks6707fc@westpost.netPROFESSIONAL EXPERIENCEFreelance Publicist January 2010 - March 2010LaForce + Stevens Public Relations, New York, NY*Create and develop strategic media programs and outreach materials for REACH byDesign and Rembrandt Whitening products, with a focus on lookbook creation andexecution*Serve as account specialist and researcher for media opportunities and creativeconceptsFreelance Publicist October 2009 - December 2009DeVries Public Relations, New York, NY*Create and develop strategic media programs and outreach materials on Proctor &Gamble's PUR brand with a focus on the PUR sponsored Summit on the Summit celebrity climb of mount Kilimanjaro and the Children's Safe Drinking Water foundation*Serve as account media specialist and conducted pitching as well as researchingmedia opportunities including print and online outlets with a specific focus onbloggersOgilvy Public Relations, New York, NYSenior Account Executive May 2008 - May 2009*Serve as account lead and primary contact for clients including TJ Maxx and Marshalls, Slim Fast, Sunglass Hut, Victoria Secret Beauty, and Lens Crafters*Develop strategic marketing partnerships and alliances including arranging sponsorships with target brands and publications.*Collaborate with clients to bring brand presence to relevant charities and charitable events*Plan and coordinate all aspects of special events from concept to completion. Duties include, but are not limited to:-Partnering with clients on production of offline and online invitations as wellas developing target demographics-Securing VIP and celebrity attendance as well as maintaining all RSVP lists anddatabasesTracy Paul & Company, New York, NYSenior Account Executive August 2006 - February 2008*Serve as account lead and primary contact for clients including Footwear From Spain, 15 luxury brands from Spain including Pedro Garcia, OMAS Pens, True Religion Handbags, Le Dauphin, Inge Christopher and Whiting & Davis.*Develop strategic client pitches, key selling points of brands, products, and corporate team, including the launch of 15 Spanish Shoe brands into the US market*Collaborate with clients to bring brand presence to relevant charities and charitable events*Plan and coordinate all aspects of special events from concept to completion. Duties include, but are not limited to:-Partnering with clients on production of offline and online invitations as wellas developing target demographics-Securing VIP and celebrity attendance as well as maintaining all RSVP lists anddatabases-Developing press materials including media alerts, pre- and post-event press releases and celebrity tip sheets-Coordinating event logistics such as caterers, production teams, florists, musicians, and lighting techniciansCynthia Rose NY, New York, NY

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