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Post Media at the ICA

Post Media at the ICA

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Published by Max Dovey
my notes from the talk at ICA on 26/05/11 with Boris Groys, amongst others on German New Media Philosophy.
my notes from the talk at ICA on 26/05/11 with Boris Groys, amongst others on German New Media Philosophy.

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Categories:Topics, Art & Design
Published by: Max Dovey on May 29, 2011
Copyright:Attribution Non-commercial


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Post media at the ICA German new media philosophy. 26/05/11Media does not distribute sense or convey meaning, if it does it is a secondaryfunction.This talk was curated by Peter Osbourne of the philosophical department of Kingston University. Speakers included Boris Groys, Lorenz Engell, BernhardSiegert and Eric Alliez. Groys, Engell and Siegert were there to help clear theGerman philosophy of new media. Each speaker delivered a paper with theirposition and concerns regarding the philosophy of new media.Boris talked first announcing that many of his students now talk about the deathof the subject that initially sounds as ambiguously utopian as the death of theaudience. There is no longer a subject, as we attempt to find ways to analysecommunication mediums. It has been long noted that content and subjects arenot the analysis, its the form that carries the content that contains the mechanicsof new media theory. So nothing changed since McLuhan released the medium isthe massage in 1967. Groys then connected Hegel and talked about society neverbeing able to master its own desire. He talked of a capitalised subject where thecontent provider was the master, we are serving subjects to the Internet agencies (facebook, google etc). These agencies that have operational controlwhere the subject surrenders to these networked agencies. This still felt likefamiliar territory, lefty paranoia of corporate media giants. Groys pushed furtherthe need to analyse the mechanics of these operational agencies, by relatingthem to current news regarding the arrest of Julian Assange. Groys quotedAssanges comment on Wikileaks and how it allows information to flow free inan anarchic way. However this is example emphasises the importance of themedium over the message, as Julian and wikileaks is more discussed than thecontent it exposes.Groys ended his paper by asking how the subject can challenge being a servant of the oppressive systems of the media provider.Lorenz Engell illustrated the trend of media studies to attempt to classify theproperties of media, when the most important element of understanding mediatheory is in identifying the processes and operations of the medium. This seemspointless when media is so self-aware already, medias self-awareness makes it stronger. Through media we have an inter production of operative assemblesthat reproduce objects, artefacts and ourselves. The subject is the effect of allthese tactile operations. Media does not distribute sense or convey meaning, if it does it is a secondary function.Bernard Siegel The map is not the territory. Siegel took a historical abstractionof new media theory, telling a mythical tale of when a King desired a map so life-size, to a 1:1 scale. Maps are instruments that portray spaces of representation.Maps have proved useful artefacts as markers to how society interpreted thesemiotics of the world that surrounded them. Siegel suggests that the mediaforms of today will be studied as portrayals of society during this time. Because

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