Introduction and Background3CEO Foreword4Section 1:
Consumption: Why Change?
Why sustainable consumption matters
Why sustainable consumption matters to business
Why sustainable consumption matters now
Current Trends towards Sustainability and Why a More Fundamental Shift is Needed
Shifting consumer agenda
Sustainability in hard times
Rise of sustainable investing
The evolving public policy framework on sustainable consumption
Redefining prosperity, redefining value
Is it enough?
Where Do We Want to Go? Defining the “New Normal”
Looking back from 2030
How We Can Get There
Making the journey
Roadmap for sustainable consumption
What it takes
What can individual businesses do to build sustainability?
Ideas to make it happen
Project Process Overview
Project Working Groups
Participants, Authors and Acknowledgements