Gita Management Aspects (GIMA)
By J.N.Vohra, M.Tech, B.Text, F.I.E., C.Eng.(I), M.I.M.A
Although, The Bhagavad-Gita is professed to be a Hindu scripture, yet, the principlespropounded there-in have universal appeal and application. Gita ManagementAspects (GIMA) remains one of the oldest testaments of management principles,which are propounded in different phrases and theorems taught in present dayBusiness Schools and continue to be useful for shaping the character of managersto enable them attain managerial effectiveness through management of self, mindand duty.
Management, as enunciated by various scholars of management is „an art of getting
things done through people, efficiently and effectively.' Its task is to make peoplecapable of joint performance, to make their weaknesses irrelevant, says the modernday Management Guru Peter Drucker.There is no better example of man-managementand management of the resources than GIMA.For fighting the Mahabharata war, Arjuna opted
for Sri Krishna‟s support
while Duryodhanachose Krishna's large army for his help. Thewisdom, skills of Krishana was far superior to allmen of the army put together. Ultimately, Arjunawon the war. This experience embodied inBhagavad-Gita indicates that for managingeffectively
we need managers with „
technical skills, human skills and conceptualskills
. Large numbers of personnel with little skill are of no use in the corporatemanagement.
Many times managers get demoralised due to intra-personal conflict and they needtimely motivation from their leaders. In this respect, The Bhagavad-Gita providesbest example. When Arjuna saw his friends and relatives with whom he has to fightthe war, he was de-motivated. Sri Krishna, played the role of teacher (you can say
management trainer, developer), to revive Arjuna‟s motivation.
Sri Krishna boosted
Arjuna‟s declining morale
and spurred him to fight a righteous war against unjust,dishonest and deceit at Kurukshestra.Sri Krishna embarked on the sermon: -
“O son of
Partha (Arjuna), do not yield to thisdegrading impotence. It does not become you. Give up such petty weakness of heart
and arise, O chastiser of enemy” (B.G. 2.3). Th
is discourse given by Sri Krishna to