Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
6Activity
0 of .
Results for:
No results containing your search query
P. 1
The MarketingExperiments Quarterly Research Journal, Q1 2011

The MarketingExperiments Quarterly Research Journal, Q1 2011

Ratings: (0)|Views: 2,856 |Likes:
MarketingExperiments is a research laboratory with a simple (but not easy) eight-word mission statement: To discover what really works in marketing optimization. This publication is a collection of our most recent research discoveries and educational “how to” tips and techniques for marketers.
MarketingExperiments is a research laboratory with a simple (but not easy) eight-word mission statement: To discover what really works in marketing optimization. This publication is a collection of our most recent research discoveries and educational “how to” tips and techniques for marketers.

More info:

Published by: MarketingExperiments Publications on Jun 28, 2011
Copyright:Traditional Copyright: All rights reserved

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

12/21/2012

pdf

text

original

 
Volume II, Issue 1 - Q1 2011
The MarkengExperiments
 
Quarterly Research Journal
Do You Have the Right Value Proposion?How to test, measure, and integrate yourValue Proposion online
Craing an Engaging Email Message:How a properly focused email message can increaseconversion by 85% (a special live opmizaon clinic)

52Opmizing PPC Ads:How to leverage the full potenal of 130characters by clarifying the Value Proposion
114
Lead Opmizaon:How one company generated $4.9 million inaddional sales pipeline growth in only 8 months

 
The First Quarter of 2011Volume II, Issue 1
R
ESEARCH
 
J
OURNAL
T
HE
M
ARKETING
E
XPERIMENTS
UARTERLY
Editorial Staff
A
CKNOWLEDGEMENTS
We would like to thank all the Research Partners who have teamed up with us to conduct
hese expemens. F me nmn bu Resech Pneshps, pese vsMkengExpemens.cm/Pnes
.
C
ONTRIBUTORS
 
Seg Begn
 
Jusn Begn
 Chuck CokerTony Doty
Dusn Echh
 J. David GreenBoris Grinkot
Sc Hw
 
Bb Kempe
 David KirkpatrickAdam Lapp
T Leb
 Pamela MarkeyPhillip PorterJon Powell
Am T. Sun
 
Zuz Senh-Thpe
 Nathan ThompsonGina Townsend
Spence Whng
Editor-in-Chief 
 Dr. Flint
McGughn
Editor
 Daniel Burstein
Writers
 Brad BortoneBrian Carroll
Ausn McCw
 Joelle Parra
Designer
 
Sen Knbege
Copy Editor
 
Joelle Parra
 A publicaon of:
MkengExpemens®,
a MECLABS Group Company
1300 Msh Lnng Pkwy, Sue 106
 
Jcksnve Bech, F 32250
 
(800) 517-5531
 
MkengExpemens.cmA ghs eseve. N p  hs pubcn my be epuce  nsme n ny m  by ny mens, eecnc  mechnc,ncung phcpyng, ecng  by ny nmn sge n eev sysem, whu wen pemssn m he pubshe,excep  he ncusn  be quns.Cpygh ©2011 by MkengExpemens

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->