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OLYMPUS PEN mini E-PM1

OLYMPUS PEN mini E-PM1

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Published by: Akihabara News on Jun 30, 2011
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11/05/2012

 
 
1
June 30, 2011
First model of the New Line of “PEN mini” Seriesbased on the concepts of ultracompactness, simplicity and stylishness
New Generation System Camera “OLYMPUS PEN mini E-PM1”
Olympus Imaging Corporation (President: Shuichi Takayama) is pleased to announce theintroduction of the “OLYMPUS PEN mini E-PM1”, the new entry-level model of the PEN seriesof new generation system cameras that conform to the Micro Four Thirds System standard.Featuring the ultra compact and lightweight body, this model is targeted at thefashion-sensitive younger generation.Main Features1. The same Art-class SLR quality as the flagship “E-P3” condensed in the small / light bodyweighing only 217 grams. Six body color variations
*1
 2. Popular Live Guide user interface for easy, intuitive adjustment of brightness, color balance,background defocusing and other photographic parameters3. Six popular Art Filters that make it easy for anyone to express their photographic creativity
*1. The Camera Body and the Twin Lens Kit are available in 6 color variations while the Lens Kit is available only in three color variations of Silver/White/Black.
Pricing & Launch Date
Category Product Name MSRP Launch DateOLYMPUS PEN mini E-PM1 Body(White/Silver/ Black/Pink/Purple/Brown)OLYMPUS PEN miniE-PM1Lens KitBody+ M.ZUIKO DIGITAL14-42mm f3.5-5.6 II RMicro Four Thirds SystemInterchangeableLens CameraOLYMPUS PEN miniE-PM1Twin Lens KitBody+ M.ZUIKO DIGITAL14-42mm f3.5-5.6 II R+ M.ZUIKO DIGITAL 17mm f2.8Not yetdeterminedAutumn, 2011
OLYMPUS PEN mini E-PM1 (White / Silver / Black)(Pink / Purple / Brown)M.ZUIKO DIGITAL 14-42mm F3.5-5.6
R
*
The following body/lens color combinations are available.E-PM1 Lens Kit (3 color variations): When the body color is Black, the lens color is Black.When the body color is White or Silver, the lens color is Silver.• E-PM1 Twin Lens Kit (6 color variations): When the body color is black, both lenses are Black.When the body color is White/Silver/ Pink/Purple/Brown, both lenses are Silver.
 
 2
With the new “PEN mini” series, Olympus is bringing the concepts of ultracompactness, simplicity andstylishness to SLR photography. Aimed directly at first-time interchangeable lens digital camera users.The first in this new line of new generation system cameras, the OLYMPUS PEN mini E-PM1 is aninterchangeable lens type digital camera that conforms to the Micro Four Thirds System, which istargeted at the fashion-sensitive younger generation.
 
The E-PM1 represents the culmination of Olympus’s quest to maximize the size/weight reductionadvantages of the Micro Four Thirds System standard. The ultra compact and lightinterchangeable-lens type camera, the camera body alone weighs just 217 grams, while the total inactual usage (with the standard zoom lens, flash, memory card and rechargeable battery) is still theworld’s lightest at 401 grams. Available in a choice of six different colors, this model will appeal to awide range of users with many different needs and requirements.This camera also boasts sequential shooting performance of 5 fps and image quality built on the sameadvanced technology that powers the E-P3, the just announced new flagship of the PEN series,continuing with Olympus’s policy of “providing the maximum image quality performance to all PENmodels”. Better-than-ever image quality is made possible by the new 12.3-megapixel High Speed LiveMOS Sensor with 1080i HD movie compatibility and the new TruePic VI image processing engine.High-sensitivity shooting at ISO12800 is also possible.This camera also features the Art Filters well acclaimed with other Olympus cameras so that anyonecan easily enjoy photographic expressions that used to require complicated image processing. TheE-PM1 incorporates six of the most popular Art Filters, allowing users to express their unique creativevision with both still images and movies.Another example of Olympus's commitment to relentlessly enhancing and advancing its line of newgeneration system cameras, this new camera is certain to expand today's fast growing market for lensinterchangeable type digital cameras.
Other Features● New control system for easier operationUltrafast autofocus using new FAST AF system inherited from the E-P335-area multiple AF with group area selection● High-performance 5.5 fps* sequential shooting● High image quality inherited from the E-P3- New 12.3-megapixel High-Speed Live MOS Sensor with full HD movie compatibility- New TruePic VI image processing engine●Advanced movie recording
-
 
Incorporates full HD movie shooting (AVCHD)
-
 
Built-in stereo microphones● Built-in sensor-shift type image stabilization plus electronic movie image stabilization usingthe multimotion-compatible movie IS system● High capability removable flashTone control for individual variations of the tones of bright and dark sections● One-push digital teleconverter function● Menu Guide to clarify menu items● New scene mode: 3D Photo Shooting● Proven, reliable dust reduction system
*
 
5.5 fps in case of "I.S. OFF" and S-AF(or MF), 4.1 fps in case of "I.S. ON"
 
 3
Main Feature Details
1. The same Art-class SLR quality as the flagship “E-P3” condensed in the small / light bodyweighing only 217 grams. Six body color variations
 
*
 ● Ultra compact and lightweight body with a stand-alone weight of 217 grams
 
The E-PM1 is the result of Olympus’s commitment to maximizing the advantages of the Micro Four Thirds System standard, one of which is size/weight reduction while maintaining the high imagequality of an SLR. Weighing just 217 grams, the E-PM1 is 27% lighter than the E-PL1 and E-PL1s(296 grams), previously Olympus’s lightest cameras. Volume has been reduced by 31%.Even when the camera is fully equipped for actual use with the M.ZUIKO DIGITAL ED14-42mmf3.5-5.6 II R, its removable flash, a rechargeable battery and a memory card, the E-PM1 is still theworld’s lightest at 403 grams.In addition to the traditional colors of Silver, White and Black, the E-PM1 is also available in Pink,Purple and Brown. From cute to classic, these variations make the PEN series even more attractive.Already, the PEN series is to have triggered the “camera girl” phenomenon with which more younggirls and now, with even more styles and colors to choose from, the “PEN mini” should attract evenmore users.
*. The Camera Body and the Twin Lens Kit are available in 6 color variations while the Lens Kit is available only in three color variations of Silver/White/Black.
2. Popular Live Guide user interface for easy, intuitive adjustment of brightness, color balance,background defocusing and other photographic parameters
 
●Updated Live Guide lets users easily obtain the results they want
Since the E-PL1 (launched on March 2010), Olympus has been incorporating a new user interfacecalled the Live Guide. Designed for users who do not have expert knowledge of photography butwant to have creative control over their pictures, Live Guide lets users shoot the pictures they wantby selecting an icon and operating a slide bar to control the major factors for the SLR photographyincluding
color vividness
,
color balance
,
image brightness
,
depth of field (blur background)
 and
subject in motion
. The names of these factors are expressed in daily, easy-to-understandlanguages without any jargon.
3. Six popular Art Filters that make it easy for anyone to express their photographic creativity
Olympus has been supporting the creativity of photographers by incorporating easy-to-use Art Filtersin its interchangeable-lens digital cameras. The new E-PM1 incorporates six of the most popular ArtFilters.
 
These Art Filters allow the user to enjoy unprecedented creative possibilities with both stillimages and movies
*1
.- Pop ArtEnhances colors, making them stronger and more vivid to create high-impact images with apop-art feel.- Soft FocusGives images a dream-like quality that creates a romantic and mystical atmosphere.- Grainy FilmRecreates the classic grainy look and tonality of black & white photography, imparting a dramaticfeel to images.- Pin HoleAdjusts color and reduces brightness at the periphery, recreating the distinctive look of photostaken with a pinhole camera.- DioramaCreates the look of a miniature diorama by enhancing color and contrast, and blurring theperiphery to distort distance perception.

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