Digital Wedding Photography; Capturing Beautiful Memories

Fully revised and updated! Full-color guide to capturing great wedding images and building a successful photography businessThis full-color book from acclaimed professional wedding photographer Glen Johnson not only teaches you how to take memorable photos, it… (More)

Sections

Chapter 1
Chapter 2
Chapter 3
Chapter 4
1CHAPTER
Capturing Weddings
A Challenging and Rewarding Profession
Using the Tools of the Trade
What camera should you use?
Personality goes a long way
Training your mind
Getting experience
Recording Life’s Milestone with Pictures
Breaking Into the Business
Summary
2CHAPTER
Two Business Models
The Aftermarket Sales business model
The Creative Fee business model
Follow the money
Three Styles of Wedding Photography
Traditional style
Equipment
Personality
Services and items offered
The wedding day
After the wedding
Photojournalistic style
History and current trends
Informal formals
Portrait Journalism style
Current trends
Finding a Style That Works for You
Giving Clients What They Want
Choosing a Camera of Your Own
Lightweight
Interchangeable lenses
Fast focus
Fast motor drive
Good color
High ISO range
No perceptible shutter lag
Long battery life
Availability of a powerful TTL flash system
LCD screen
Vertical shutter-release button
Short power-on time
Choosing Your Lenses
Wide-angle zoom lens
Portraits
Dressing room shots
Dancing shots
Group shots
Medium zoom lens
Telephoto zoom lens
Low-light shooting
Shallow depth-of-field
Candid shots
Compression of subject and background
Using Art Cameras and Lenses
Super-wide aperture lenses: 50mm f/1.4
Lensbaby
Infrared camera conversions
Deciding What Flash to Use
Selecting the Right Bag to Carry Your Gear
The photo backpack
The rolling box
The photo vest
Using a Tripod
The Importance of Backup Gear
Camera Settings
Color space
File format
Sharpening
Exposure Modes
Aperture priority mode
Shutter priority mode
Program mode
Manual mode
Metering for Proper Exposures
Methods of Exposure Compensation
Exposure lock button
+/– dial adjustment
Digital Exposures
Underexposure
Overexposure
What is the best exposure?
RAW Versus JPEG
Image differences
Minimizing digital noise
Manual conversion advantages
Cheap insurance
The Rule of Thirds
Moving Into the Frame
Using Empty Space
Cropping People
Shooting a Bull’s-Eye
Leading the Focal Point
Natural Posing
The Creative Portrait Session
Think Creative Thoughts
Choosing the Right Equipment
Wide-angle lens
Medium lens
70-200mm telephoto lens
Lighting the Dressing Room
Window light
Fake window light
Shooting the Guy’s Room
Getting the Detail Shots
Dressing Room Etiquette
Knock before entering
Talk about the nudity issue
Know what not to shoot
Shooting in Bright Sunlight
Know your camera’s dynamic range
Watch the histogram and blinking highlight warning
Shade your lens
Shooting in Overcast Light
Shooting in the Late Evening
Taking Outdoor Group Photos
Shooting in direct, midday sun
Shooting in direct, late-afternoon sun
Finding shade
Using Fill Flash
Backlight Techniques
Using Light Reflectors
Background Choices
Including the background
Minimizing the background
Letting the background pick your lens
Tripods
Slaves
Flash (optical) slaves
Infrared slaves
Radio slaves
Lighting the Set
Basic lighting setups for groups
Single small flash
Single main light plus on-camera flash
Dual umbrella
Indirect flash techniques
Bounce flash
Bounce flash + “kicker”
Diffusers
Adjusting White Balance
JPEG shooters
RAW shooters
Minimizing Reflections
Choosing Your Locations
Architectural features
Type of lighting
Time considerations
The altar area
Must-Have Shots
Ceremony Etiquette
Flash Etiquette
General Ceremony Information
Networking
Strange situations
Emotional moments
Working with Extreme Light
Direct sunlight
Low-light ceremony shots
Catching the Guests
Where to Be and When
Pre-ceremony
Mid-ceremony
End of ceremony
Seeing Candid Moments
Character studies
Face the faces
Watch and wait
When to use a long lens
When to use a wide lens
When to use art lenses
Defining the Romantic Image
Deconstructing Romance
Creating the Photo Shoot
Pre (or post) bridal shoot
Pep talk before the photo shoot
Digital Romance: Creating Passion with the Computer
Must-Have Reception Shots
The decorations and location
The food and beverages
The cake cutting
The first dance
The bouquet and garter tosses
The dance floor
Standard clean flash
Flash that shows motion
The grand exit
Other reception shots
Flash Basics for Shooting at Night
Getting the most from high ISO settings
Avoiding flash shadows
Camera mode
TTL flash difficulties
Flash to ambient exposure ratio
Ghosting
Flash Setting Scenarios
Shooting the average reception
Freezing fast action at night
Lighting large areas with little strobes
Cross-lighting the dance floor
Fun Motion Techniques
The twirl
The shimmy
Panning
Using a guest flash
Working with moving Spot, Strobe, and Disco Lights
Spotlights
Videographer lights
Lights in your contract
Shooting with Candle Light
Reception Advice for the Bride
Light the reception carefully
Don’t rush the bouquet and garter tosses
Dance to the photographer
Meals for the Photographers
Workspace Options
Studio
Office
Home office
Designing Your Workspace
Wall colors
Seating
Lighting
Conducting Client Interviews
Digital projector versus flat-screen TVs
Digital projectors
Flat screens
Music
Viewing area
Interview-free bookings
Setting Up Your Office
Essential computer hardware
Operating system
Computer size
Hard drive
RAID options
CD and DVD burner with software
Graphics card
Central processor
Computer network
Monitor
Office printer
Essential software for photographers
Other essential equipment
Fireproof safe
Understanding Workflow
Wedding Workflow Overview
Part 1: Shooting the Images
Preparing for the shoot
Charge batteries
Format your memory cards
Confirm wedding day details with the bride
Prep your cameras
Pack your gear
Shooting the pictures
Transferring the images from camera to computer
Download problems
Fixing corrupted memory cards
Creating backups
Part 2: Processing the Images
Import and convert to .dng format
Organizing the good and deleting the bad
The selection process
Deciding what to show the client
Color correcting the “keepers”
Renaming the files
Outputting RAW images to JPEGs
Archiving the finished files
Producing the final products
Delivering the final products
Non-Destructive Imaging
Destructive Imaging
Lightroom Tips and Techniques
The user interface
Tool palette tips
Adjusting color balance
The Color Sampling tool
Personal preference
Using the Sync control
Making and using presets
Moving the histogram
Using the Adjustment sliders
Using the Adjustment tools
The Crop tool
The Spot Removal tool
The Red-Eye Correction tool
The Gradient tool
The Adjustment Brush tool
Photoshop Tips and Techniques
Working in layers
Understanding masks
Adjusting levels
Changing brightness and blending with Layer modes
Sharpening images
RAW file sharpening
Non-RAW file sharpening
Working with High Dynamic Range Images
Capture techniques
HDR software choices
Proofs
Paper proofs
Digital proofs
Slide shows on CD
Prints
Purchasing prints from a lab
Making your own prints
Printers
Printer color calibration
Bulk ink systems
Paper choices
Image Files as a Finished Product
Specify Home Use Rights
Other files to include with your finished images
Albums
The album contract
The design stage
Client review and input
Videos
Studio Management Software
Networking with the locals
Networking with other photographers
Networking with coordinators
Networking during interviews
Advertising
Magazines
Wedding websites
Wedding shows
Printed materials
Finder’s fees
Interviewing Clients
Qualify the client
Interview location
Points to cover
Presenting the contract
Vendor recommendations
Vendor clubs
Fundamental Concepts
Internet service
Domain name
Website host
Search engines
Two Ways to Create Your Site
Build your own site
Hire someone to build a site for you
The Construction Phase
Make it search engine friendly
Links and navigation
What to include
Software for creating your website
Template websites: blessing or curse?
Copying from other photographer’s websites
Slide-show options
SEO: How to Get Found
SEO Techniques
Keywords
Title tag
Links
Anchor text
Page text
Make Your Site Search-Engine Friendly
Images
Flash
Frames
JavaScript
Robots.txt and Sitemap.txt
Reality Check
How to Find the Jobs
Your website
Wedding coordinators
Paid advertising
Magazine
Travel Arrangements
Airline travel tips
When to purchase tickets
What to do if you miss a flight
Taxi travel tips
Bus travel tips
Recording your travel expenses for tax purposes
Health Issues
Travelers’ diarrhea
Dangerous critters
Dangerous people
First aid kit
International Travel Paperwork
Obtaining foreign work permits
Crossing U.S. borders
Specialized Equipment for Travel
Carry-on camera case
Gear in the suitcase
Carry-on backpack
How to Calculate a Fee
Two Reasons to Do Destination Weddings
Is It a Job or a Vacation?
Do It Again!
Anticipation
Experimentation
Awareness
Textures
Light
Predict the Light
Warp Speed
Index

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07/07/2011

ISBN

9781118121696

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