Introduction to Business Statistics-ICHE

Simple Linear Regression

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc.

Chap 13-1

Learning Objectives
In this chapter, you learn:
 How to use regression analysis to predict the value of a dependent variable based on an independent variable  The meaning of the regression coefficients b0 and b1  To estimate mean values and predict individual values

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-2

Correlation vs. Regression



A scatter plot can be used to show the relationship between two variables Correlation analysis is used to measure the strength of the association (linear relationship) between two variables


Correlation is only concerned with strength of the relationship No causal effect is implied with correlation

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-3

Introduction to Regression Analysis



Regression analysis is used to:



Predict the value of a dependent variable based on the value of at least one independent variable Explain the impact of changes in an independent variable on the dependent variable

Dependent variable:

the variable we wish to predict or explain Independent variable: the variable used to predict or explain the dependent variable
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc.. Chap 13-4

Simple Linear Regression Model

 

Only one independent variable, X Relationship between X and Y is described by a linear function Changes in Y are assumed to be related to changes in X

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-5

Types of Relationships
Linear relationships Y Y Curvilinear relationships

X Y Y

X
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

X
Chap 13-6

Types of Relationships
(continued) Strong relationships Y Y Weak relationships

X Y Y

X
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

X
Chap 13-7

Types of Relationships
(continued) No relationship Y

X Y

X
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc.. Chap 13-8

Simple Linear Regression Model

Population Slope Coefficient Random Error term

Population Y intercept Dependent Variable

Independent Variable

Yi !

 i

Linear component

Random Error component

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-9

Simple Linear Regression Model

(continued)

Y
Observed Value of Y for Xi

Yi !
i

Xi 

Slope = Random Error for this Xi value

Predicted Value of Y for Xi Intercept =

Xi
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

X
Chap 13-10

Simple Linear Regression Equation (Prediction Line)

The simple linear regression equation provides an estimate of the population regression line
Estimated (or predicted) Y value for o servation i Estimate of the regression intercept Estimate of the regression slope Value of for o servation i

Yi !
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

 0

Chap 13-11

The Least Squares Method

b0 and b1 are obtained by finding the values of that minimize the sum of the squared differences between Y and Y :

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-12

Finding the Least Squares Equation



The coefficients b0 and b1 , and other regression results in this chapter, will be found using Excel or Minitab

Formulas are shown in the text for those who are interested

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-13

Interpretation of the Slope and the Intercept



b0 is the estimated average value of Y when the value of X is zero b1 is the estimated change in the average value of Y as a result of a one-unit change in X

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-14

Simple Linear Regression Example



A real estate agent wishes to examine the relationship between the selling price of a home and its size (measured in square feet) A random sample of 10 houses is selected  Dependent variable (Y) = house price in $1000s  Independent variable (X) = square feet

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-15

Simple Linear Regression Example: Data

House Price in $1000s (Y) 245 312 279 308 199 219 405 324 319 255 Square Feet (X) 1400 1600 1700 1875 1100 1550 2350 2450 1425 1700

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-16

Simple Linear Regression Example: Scatter Plot

House price model: Scatter Plot
0 ouse Price ($1000s) 00 3 0 300 2 0 200 1 0 100 0 0 0 00 1000 1 00 2000 2 00 3000 Square Feet

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-17

Simple Linear Regression Example: Graphical Representation

House price model: Scatter Plot and Prediction Line
450 House Price ($1000s) 400 350 300 250 200 150 100 50 0 0 500 1000 1500 2000 2500 3000 Square Feet

Slope = 0.10977

Intercept = 98.248

house price ! 98.24833  0.109

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

(s uare feet)
Chap 13-18

Simple Linear Regression Example: Interpretation of bo

house price ! 98.24833  0.10977 (square feet)


b0 is the estimated average value of Y when the value of X is zero (if X = 0 is in the range of observed X values) Because a house cannot have a square footage of 0, b0 has no practical application

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-19

Simple Linear Regression Example: Interpreting b1

house price ! 98.24833  0.10977 (square feet)


b1 estimates the change in the average value of Y as a result of a one-unit increase in X



Here, b1 = 0.10977 tells us that the mean value of a house increases by .10977($1000) = $109.77, on average, for each additional one square foot of size

Basic Business Statistics, 11e 2009 Prentice-Hall, Inc..

Chap 13-20

Simple Linear Regressi n Example: Making Predicti ns

Predict the price f r a h use with 2000 s uare feet:

h use price ! 9 .2  0.109 (s .ft.) ! 9 .2  0.109 (2000) ! 31 .

The predicted price f r a h use with 2000 s uare feet is 31 . ($1,000s) = $31 , 0
Basic Business Statistics, 11e 2009 Prentice-Hall, Inc.. Chap 13-21