A Public Service Broadcasting Model for Developing Countries: The Case of CambodiaA dissertation presented tothe faculty of the Scripps College of Communication of Ohio UniversityIn partial fulfillmentof the requirements for the degreeDoctor of PhilosophySothearith ImJune 2011© 2011 Sothearith Im. All Rights Reserved.
iiThis dissertation titledA Public Service Broadcasting Model for Developing Countries: The Case of Cambodia bySOTHEARITH IMhas been approved for the School of Media Arts and Studiesand the Scripps College of Communication by _______________________________________________ Drew McDanielProfessor of Media Arts and Studies _____________________________________________ Gregory J. ShepherdDean, Scripps College of Communication
iii
Abstract
IM, SOTHEARITH, Ph.D., June 2011, Mass CommunicationA Public Service Broadcasting Model for Developing Countries: The Case of CambodiaDirector of Dissertation: Drew McDanielThe study had three objectives. The first was to explore the potential for establishing a Public Service Broadcasting (PSB) system in developing countries usingCambodia as a case study. Four main factors - political circumstances, economicconditions, civil society and donors, and socio-cultural compatibility -- were examined todetermine their impact on prospects for a future PSB system. The second was to developan organizational structure for a future PSB that would make it independent of politicaland corporate influences. And the third was to develop a funding scheme for PSB thatwould make it financially sustainable in the long run.A qualitative method was used to conduct field research in Cambodia. In-depthinterviews and focus groups were undertaken with 68 informants, including policymakers, media executives, media practitioners, civil society activists, andrepresentatives of donor organizations as well as with ordinary citizens from differentregions. Research data were also collected from primary materials.The study reached two key conclusions. The first was that dependency media wascreated by the interactions of a dominant political party, a weak economy and civilsociety, and the absence of a participatory culture. Thus, the prerequisites for theestablishment of a PSB system hardly exist in Cambodia at the time the study wasconducted in 2008. This was due to the fact that the ruling party dominated the politicalscene and strictly controls the existing media system, from which it derived important
Search History:
Result 00 of 00
00 results for result for
p.
Media professionals for Im Sothearith - A Public Service Broadcasting Model for Developing Countries the Case of Cambodia
5.0K
Reads
5
Readcasts
8.4K
Embed Views
Recommended
More From This User
Notes
Load more
