2Imagine an Intranet tat your people really want to engage wit and contrib-ute to. An Intranet tat actually elps tem do teir jobs better – and enjoy teir work-lives more. Were project groups orm spontaneously, users tagand bookmark avorite resources, and ‘top down’ inormation is supplement-ed by igly relevant user-generated content.Tat’s te Social Intranet: a knowledge base and collaboration platorm tat arnesses te power o social media to:Engage users in te mission o te enterprise
Encourage people to contribute teir ideas
Make it easy to capture, sare and discover knowledge
Support fuid, spontaneous and structured collaboration
Te Social Intranet supports all orms o communication and collaboration:
One to One
– wit instant messaging and email
One to Many
– troug blogs, video-saring and podcasting
One to All
– in orums and discussion treads
Many to Many
– in wikis, communities, orums and groupsIn sort, te Social Intranet is Facebook, YouTube, Skype, Blogger and Wikipedia all rolled into one service tat’s integrated wit your existingcontent resources, communication tools and knowledge assets.Te result: an incredibly powerul, enterprise-wide knowledge platormwit a riendly, amiliar ace.
Because knowledge is a critical competitive dimension
In te global, always-on, always connected world, te way companies cap- ture, sare and discover teir knowledge as a direct impact on eciency,decision accuracy and time-to-market.
Because it’s a medium of cohesion, inclusion and engagement
Tere aren’t many ways to get dispersed organizations working togeter,saring teir ideas and giving teir onest eedback. Te Social Intranetas te power to uel te new engaged workorce.
Because Generation Y is hitting the workplace
Younger employees are native to Facebook, YouTube and Flickr. I your Intranet just sits tere, so will your people.
Introducing te Social Intranet Wy te Social Intranet is important
Social networks represent
the digital reection of what
humans do: we connect and share
Source Forrester, “The Future o the SocialWeb”, by Jeremiah Owyang April 27, 2009