My writer site
Audiences have chosen to remember the glory days of America and reject the mashed-up fairy tales of cross-genre movies, also spoiling the frontier optimism of theWest as the land of the individual with the unlimitedopportunity of the horizon before him. Instead, it isthreatened by aliens far superior and mysterious tothem. Instead, audiences surprised Hollywood andretreated to the family-friendly familiarity of
. Emotionally, we are searching for superheroesbecause we feel threatened and fearful of the future. Weare in a world of forces beyond our control andunderstanding.These are troubled times, my friends, both at the boxoffice and in our emotional confidence towards the future.If
told a story about the power of the truth,how much do we really know about what really happenedin 2008 and now? Where is our confidence in ourleadership? Are we still pawns of the smartest men in theworld who pretend to know what's best for all, but reallyact to deliver the very best for themselves? The "invisiblehand" is slapping high-fives for self-interest while we waitfor the benefits to trickle down to the rest of us.Now is the time to be very cautious, as the herd is sniffingthe air nervously and about to stampede in a new direction.
This is a MarketBOB Market Note on the movie mood of audiencesand the emotional sentiment towards the future as reflected in thebox office investments people make each weekend.