A Presentation on

Business Objectives
Presented by:

Wajahat Rizvi
EMBA

Dadabhoy Institute of Higher Education

Business Objectives
Every business has some objectives objectives These objectives follow the Companys mission statement

Mission Statement
This should be a vision of what you hope your business will be. Your ultimate aim in a statement. It should give the correct image of your company.

Mission Statements
Spextacular's mission statement is 'Exceeding Expectations'
McDonald's aim to be the best fast service restaurant experience Domino's Pizza "'Exceptional People On A Mission To Be The Best Pizza Delivery Company In The World'.

To provide its customers with safe, good value, point-to-point air services. To effect and to offer a consistent and reliable product and fares appealing to leisure and business markets on a range of European routes. Sainsbury's "Our mission is to be the consumer's first choice for food, delivering products of outstanding quality and great service at a competitive cost through working 'faster, simpler and together."

Some Business Objectives Aims

These are what the company hopes to achieve and are usually long term goals.
Survival Profit maximisation Break-even

Expand market share Customer Service

Aims

Relationship with other businesses

Growth

SMART Objectives
Objectives should be SMART:Specific clear, cannot be misunderstood. Measurable can easily be measured Achievable possible to achieve Relevant will be appropriate for the business Time bound within a time limit