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Impact of Globalization on Apple Inc

Impact of Globalization on Apple Inc

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Published by Nazish Sohail

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Published by: Nazish Sohail on Aug 09, 2011
Copyright:Traditional Copyright: All rights reserved

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07/18/2013

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Globalization and its Impact on Apple Inc.
 
Introduction
Today the world has become a global village where each and every thing is interlinked.The concept of global village or global merger is based on the grounds of globalization. Now thequestion arises in one¶s mind what is globalization? Much has been written by the academicwriters, analysts and economists on the concept of globalization and its impact on the economies, business, cultures and people. Some of the opponents regard it a way of destroying the culturesand societies while the proponents believe that globalization has increased the economic strengthof the countries. But today, the globalization is growing by leaps and bounds.In our attempt to understand the concept of globalization and its impact on the businessworld, the following study was conducted to understand this notion on a limited scale. This studyattempted to give understanding about the concept of globalization, its advantages anddisadvantages on the economies of the world especially on the business world. In order to carryout this study, a multi-national corporation, Apple Inc., was selected. This study focused on theoperations of Apple Inc. and the impact of globalization on the company. All the relatedinformation was obtained from the secondary data resources.On the basis of the findings of the study, some of the recommendations were made thatcan help the company to leverage its market position in the global scenario.
 
Globalization
E
veryone has its own understanding about this concept. Their definitions andunderstanding about the concept of globalization differs. The most unified definition of globalization explains that it is a concept in which the different economies of the worldamalgamate or unify with each other by reducing the barriers like tariffs of international trade,fee related to export and quotas on the imports. The globalization focuses on maximizing theeconomic efficiencies of the countries that are related to the wealth, products, services,manufacturing, supply chain, labor etc. by developing and fostering international relations,understanding and competition. It specifies the processes and operations that can be utilized bythe economies, cultures and businesses with the help of different modes like communications,supply chain activities, distribution networks etc.According to Bhagwati (2004) the term globalization is very ³ closely associated with theterm economic globalization: the integration of national economies into the internationaleconomy through trade, foreign direct investment, capital flows, migration, the spread of technology, and military presence¶. While Sheila L. (2004) asserted that ³globalization isusually recognized as being driven by a combination of economic, technological, socio cultural, political, and biological factors´.It widely impacts the processes of a country that may relate to the political, social,cultural, technological, environmental frameworks as well as the economy of a country. Thesocial and cultural system is widely affected by this concept as the amalgamation of other cultures tends to change the culture of home countries (Conversi, 2009).

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